Results for tag: "Online Advertising Platform"

The Online Advertising Platform market is a subset of the Online Advertising industry. It is composed of companies that provide services to facilitate the buying and selling of digital advertising space. These services include ad serving, ad targeting, ad optimization, and ad analytics. Platforms may also offer additional services such as creative design, campaign management, and reporting. The Online Advertising Platform market is highly competitive, with a wide range of players offering different services and features. Companies in the market range from large, established players to smaller, more specialized providers. Some of the major players in the Online Advertising Platform market include Google Ads, Microsoft Advertising, Amazon Advertising, The Trade Desk, and AppNexus. Other notable companies include Criteo, MediaMath, and AdRoll. Show Less Read more