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The Online Survey market is a subset of the Online Advertising industry. It involves the collection of data from consumers through online surveys, which are typically conducted in exchange for rewards such as cash, gift cards, or other incentives. This data is then used by companies to gain insights into consumer behavior and preferences, which can be used to inform marketing and advertising strategies.
Online Survey companies typically provide a platform for businesses to create and distribute surveys, as well as analyze the data collected. They also offer a variety of services such as survey design, data collection, and reporting.
Some of the major players in the Online Survey market include SurveyMonkey, Qualtrics, SurveyGizmo, and SurveyPlanet. Other companies in the market include SurveyNuts, SurveyLegend, and SurveyAnyplace. Show Less Read more