Results for tag: "Ornamental Horticulture"

Ornamental horticulture is a specialized branch within the agriculture industry, centered on the cultivation, processing, and sale of decorative plants and products for personal and public landscapes. This market segment comprises greenhouse and nursery plants that include flowering plants, shrubs, trees, and grasses that are primarily grown for aesthetic purposes. Ornamental horticulture also encompasses services like landscape design, installation, and maintenance, further broadening its scope to include both living products and associated value-added services. The industry emphasizes the beauty and utility of green spaces in urban environments, commercial settings, and private gardens. Consumer demand in this sector is driven by factors such as design trends, disposable income, and the cultural importance of gardening and outdoor living spaces. Breeders and biotechnologists often work within this field to develop new plant varieties that offer improved aesthetics, easier maintenance, and better disease resistance. Sustainability and environmental impact are increasingly important within ornamental horticulture, influencing practices from fertilization and pest control to water use and the sourcing of raw materials. Some well-known companies in the ornamental horticulture market are Monrovia, which is renowned for its extensive selection of high-quality plants; Dümmen Orange, a leading flower breeding company; and Ball Horticultural Company, which offers a wide range of plant products and services for professional horticulturists and hobbyists alike. These companies, along with others in the industry, participate in trade shows, invest in research and development, and contribute to Show Less Read more