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The radio station market is a segment of the radio broadcasting industry that encompasses the operations of radio stations. These stations are typically owned by companies that specialize in radio broadcasting, such as media conglomerates, radio networks, and independent radio station owners. Radio stations typically generate revenue through advertising, subscription fees, and other sources.
Radio stations are typically categorized by format, such as news, talk, sports, music, and other genres. Radio stations may also be categorized by their target audience, such as adult contemporary, urban, or country.
The radio station market is highly competitive, with many radio stations competing for listeners and advertising dollars. Radio stations must also compete with other forms of media, such as television, streaming services, and podcasts.
Some of the major companies in the radio station market include iHeartMedia, Entercom Communications, Cumulus Media, Townsquare Media, and Beasley Broadcast Group. Show Less Read more