Rheology is the study of the flow and deformation of matter. It is a branch of physics that deals with the behavior of materials when subjected to forces. In the context of chemicals, rheology is used to measure the viscosity, elasticity, and other properties of liquids and solids. It is used to understand the behavior of materials in a variety of applications, such as the production of paints, coatings, adhesives, and other products. Rheology is also used to study the behavior of fluids in industrial processes, such as the production of polymers, pharmaceuticals, and food products. The rheology market is a rapidly growing sector of the chemicals industry. It is driven by the increasing demand for products with improved performance and properties. Companies in the market include Dow Chemical, BASF, AkzoNobel, Evonik, and Wacker Chemie. Show Less Read more
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