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The senior consumer market is composed of individuals aged 65 and over. This demographic is characterized by a longer life expectancy, increased disposable income, and a greater focus on leisure activities. Senior consumers are more likely to purchase products and services that are tailored to their needs, such as health and wellness, travel, and financial services. They are also more likely to be loyal to brands and companies that provide quality products and services.
Companies in the senior consumer market include AARP, Humana, UnitedHealth Group, Brookdale Senior Living, and Home Instead Senior Care. These companies provide a variety of services and products to meet the needs of the senior consumer market, such as health insurance, retirement planning, assisted living, and home care. Show Less Read more
