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Results for tag: "Solomo"

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M-Commerce: Global Strategic Business Report

  • Report
  • April 2024
  • 286 Pages
  • Global
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SoLoMo (Social, Local, Mobile) is a term used to describe the convergence of three distinct areas of technology: social media, location-based services, and mobile commerce. This convergence has enabled businesses to reach customers in a more targeted and personalized way. Through the use of mobile devices, businesses can now deliver content and services to customers based on their location, interests, and preferences. This has enabled businesses to create more engaging and personalized experiences for their customers. The SoLoMo market has seen rapid growth in recent years, driven by the increasing use of mobile devices and the growing popularity of social media. This has enabled businesses to reach customers in a more targeted and personalized way, allowing them to create more engaging and personalized experiences for their customers. Some companies in the SoLoMo market include Foursquare, Yelp, Facebook, Google, and Apple. Show Less Read more