Results for tag: "University Marketing"

The University Marketing market is a subset of the Advertising and Marketing industry that focuses on marketing to college students. It is a highly competitive market, with companies vying for the attention of students and their parents. Companies in this market use a variety of tactics to reach their target audience, including digital marketing, social media, and traditional advertising. They also use experiential marketing, such as on-campus events, to engage with students and build brand loyalty. Companies in the University Marketing market include Chegg, College Board, CampusBooks, and Unigo. These companies offer a variety of services, such as online tutoring, college admissions consulting, textbook rental, and college search tools. They also provide marketing services to universities, such as creating campaigns to promote their schools and programs. Show Less Read more