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Utility Maximization is a concept in economics that refers to the process of maximizing the total utility of a consumer from the consumption of goods and services. It is based on the idea that a consumer will choose the combination of goods and services that will give them the highest level of satisfaction. This is done by comparing the marginal utility of each good or service and then selecting the combination that will give the highest total utility. Utility Maximization is used to explain consumer behavior and to determine the optimal level of consumption. Utility Maximization is used by companies to determine the optimal level of production and pricing of goods and services. It is also used to determine the optimal level of investment in research and development. Companies use Utility Maximization to maximize their profits and to ensure that their products and services are of the highest quality. Some companies in the Utility Maximization market include Amazon, Apple, Microsoft, Google, and Walmart. Show Less Read more