The China market dominated the Asia Pacific Gluten-Free Bread Market by country in 2024, and is expected to continue to be a dominant market till 2032; thereby, achieving a market value of $78.8 million by 2032. The Japan market is exhibiting a CAGR of 5.7% during 2025-2032. Additionally, the India market is expected to experience a CAGR of 7.2% during 2025-2032.
E-commerce platforms have provided another avenue for gluten-free bread’s growth, offering a convenient way for consumers to access a broad selection of gluten-free products that may not be available in local stores. Online sales have skyrocketed, driven by the increasing popularity of health-conscious and dietary-specific products, including gluten-free bread.
The adoption of gluten-free bread has experienced exponential growth in both developed and emerging markets, with consumer awareness and demand continuing to rise. Initially, the gluten-free movement was driven by a niche group of consumers with celiac disease, followed by individuals diagnosed with non-celiac gluten sensitivity. However, the growing awareness of gluten-free diets’ potential health benefits has contributed to a broader adoption of gluten-free bread.
China’s rising affluence is reshaping dietary preferences and elevating demand for premium, health-oriented foods such as gluten-free bread. As per the State Council of the People’s Republic of China, per capita disposable income reached 29,398 yuan (approx. US$4,095) in the first three quarters of 2023, marking a 6.3% year-on-year increase in nominal terms. This economic growth has increased spending on wellness, specialty diets, and organic alternatives. Urban Chinese consumers, particularly millennials and Gen Z, are becoming increasingly experimental and health-aware, leading to a surge in functional foods and gluten-free products. This trend is further supported by the expansion of upscale supermarkets and e-commerce platforms that make gluten-free bread more accessible. Thus, the digital food revolution in India, the mature and innovation-rich food processing sector in Japan, and China’s rising disposable income levels are cultivating fertile ground for market growth in Asia.
List of Key Companies Profiled
- Bob's Red Mill Natural Foods, Inc.
- The Hain Celestial Group, Inc.
- General Mills Inc.
- Kellogg Company
- Shipton Mill Ltd.
- Valeo SA
- The Kraft Heinz Company
- Europastry S.A.
- Schär AG / SPA
- Dawn Food Products, Inc.
Market Report Segmentation
By Distribution Channel
- Hypermarkets & Supermarkets
- Convenience stores
- Speciality stores
- Online
- Other Distribution Channel
By Country
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
Table of Contents
Companies Mentioned
- Bob's Red Mill Natural Foods, Inc.
- The Hain Celestial Group, Inc.
- General Mills Inc.
- Kellogg Company
- Shipton Mill Ltd.
- Valeo SA
- The Kraft Heinz Company
- Europastry S.A.
- Dr. Schär AG / SPA
- Dawn Food Products, Inc.
Methodology
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