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Contextual Advertising Market by Type (Geographic Targeting, Interest Targeting, Socio-Demographic Targeting), Ad Format (Audio, Banners, Text), Device Type, User Activity, Audience Type, End-Users - Global Forecast 2025-2030- Product Image
Contextual Advertising Market by Type (Geographic Targeting, Interest Targeting, Socio-Demographic Targeting), Ad Format (Audio, Banners, Text), Device Type, User Activity, Audience Type, End-Users - Global Forecast 2025-2030- Product Image
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Contextual Advertising Market by Type (Geographic Targeting, Interest Targeting, Socio-Demographic Targeting), Ad Format (Audio, Banners, Text), Device Type, User Activity, Audience Type, End-Users - Global Forecast 2025-2030

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    Report

  • 191 Pages
  • August 2025
  • Region: Global
  • 360iResearch™
  • ID: 5665876
UP TO OFF until Jan 01st 2026
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Contextual advertising is rapidly redefining digital engagement strategies, offering brands privacy-aligned targeting and adaptive audience connection. As data privacy evolves and digital content channels multiply, senior leaders require clarity on the key dynamics shaping the contextual advertising market today and over the next several years.

Market Snapshot: Contextual Advertising Market Size & Growth

The contextual advertising market grew from USD 203.39 billion in 2024 to USD 225.78 billion in 2025. Sustained by a CAGR of 11.24%, the sector is poised to reach USD 385.55 billion by 2030. This robust trajectory underscores the strategic shift toward privacy-first, intent-driven advertising models, particularly as regulatory scrutiny increases and the utility of third-party cookies declines. The market’s expansion is propelled by semantic content analysis capabilities and real-time audience intent recognition that optimize brand placement across diverse environments.

Scope & Segmentation: Capturing the Evolving Contextual Advertising Landscape

  • Targeting Strategies: Geographic, Interest, Socio-Demographic, Thematic, and Time-Based Targeting all support tailored messaging within specific digital environments.
  • Ad Formats: Audio, Banners (including Dynamic and Static), Text, and Video formats empower flexible creative deployment and align with audience content preferences.
  • Device Types: Coverage extends across Desktop, Mobile Devices (Smartphones, Tablets), and Wearables, recognizing unique user behaviors and consumption patterns.
  • User Activities: E-commerce Platforms, Online Forums, Search Engines, and Social Media serve as operational channels for contextual campaigns, each presenting distinct engagement signals.
  • Audience Types: Both B2B and B2C segments are addressed, adapting strategies to differing purchase cycles and decision-making requirements.
  • End-User Verticals: Insights span Automotive, Banking & Financial Services, Education, Electronics, Healthcare & Lifesciences, Media & Entertainment, Retailers & Consumer Goods, and Travel & Hospitality sectors, enabling vertical-specific campaign optimization.
  • Regional Markets: The research encompasses Americas (United States, Canada, Mexico, Brazil, Argentina), Europe, Middle East & Africa (spanning key EU economies, Gulf states, and African growth hubs), and Asia-Pacific (including China, India, Japan, Australia, and emerging SEA markets).
  • Technology Providers: Analysis covers major providers such as Act-On Software, Adobe, Amazon, Cision, Criteo, Digimind by Onclusive, Exponential Interactive, Google, GumGum, Media.Net, Meltwater, Meta Platforms, Microsoft, NextRoll, Nexxen International, Outbrain, Publift, RevContent, SEEDTAG, Sendible, Simplify360 by Nextiva, Sovrn, Taboola, The Rocket Science Group, WordStream by LocaliQ, X Corp., and Yahoo.

Key Takeaways: Strategic Contextual Advertising Insights

  • Advanced semantic analysis and machine learning are crucial for interpreting online content, minimizing ad misplacement and enhancing contextual accuracy without relying on personal data.
  • Integration of real-time audience intent signals allows advertisers to match messaging to user interests at optimal moments, driving stronger engagement and brand relevance.
  • Collaboration between ad tech providers, publishers, and compliance vendors accelerates innovation and performance transparency, especially as privacy regulations evolve across regions.
  • Regional differentiation is key—Americas leverage mature digital infrastructure, EMEA presents regulatory diversity, and Asia-Pacific leads in mobile-first contextual campaigns and e-commerce integration.
  • Industry consolidation and agile technology adoption are being driven by pressures on hardware supply chains, influencing both project delivery and investment decisions.
  • Adaptive segmentation—across device types, verticals, and user activities—enables precise targeting, critical for maximizing return on creative investment in a fragmented media environment.

Tariff Impact: Navigating U.S. Hardware Cost Shifts

Recent U.S. tariff policies on key data processing hardware have increased operational overhead for ad tech platforms, prompting a shift to more efficient infrastructure and cloud-based alternatives. Smaller publishers face rising content distribution costs, with some pivoting to new monetization models or renegotiated revenue agreements, while larger players sustain margins through diversified strategies. Investors are redirecting capital toward software-centric contextual solutions that are less vulnerable to hardware cost fluctuations, fueling broader adoption of scalable, AI-powered content technologies.

Primary Keyword: Contextual Advertising Market Methodology & Data Sources

This report utilizes a robust methodology combining qualitative executive interviews and quantitative performance analyses. Discussions with marketing and technology leaders informed our understanding of industry shifts and best practices. Data was validated through anonymized campaign analytics, deep regulatory review, and application of proprietary content-intent models, ensuring actionable and reproducible insights.

Why This Report Matters

  • Supports strategic decisions for adapting to stricter privacy standards while maintaining campaign relevance and measurable performance.
  • Enables assessment of new technology investments—such as AI-driven analysis—and the competitive positioning of providers across global regions.
  • Facilitates proactive risk management and opportunity identification across evolving supply chains, user behaviors, and regulatory environments.

Conclusion

Successfully navigating the contextual advertising market requires adaptive strategies, privacy-aligned technologies, and region-specific insights. This report empowers leaders with the knowledge to drive future-ready engagement in a rapidly transforming landscape.

 

Additional Product Information:

  • Purchase of this report includes 1 year online access with quarterly updates.
  • This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Market Sizing & Forecasting
5. Market Dynamics
5.1. AI-driven contextual targeting using natural language processing to match ad content with semantic page themes
5.2. Privacy-first contextual advertising strategies replacing cookie-based audience segmentation in a GDPR era
5.3. Real-time video content analysis using computer vision for contextual ad placement in streaming platforms
5.4. Voice assistant optimization for contextual ads triggered by conversational search in smart home devices
5.5. Sustainability-aligned contextual campaigns matching brand messaging with eco-conscious publisher environments
5.6. Cross-device contextual attribution models integrating multi-touch signals without relying on personal identifiers
5.7. Dynamic creative optimization driven by contextual page signals to personalize ad assets in real time
6. Market Insights
6.1. Porter’s Five Forces Analysis
6.2. PESTLE Analysis
7. Cumulative Impact of United States Tariffs 2025
8. Contextual Advertising Market, by Type
8.1. Introduction
8.2. Geographic Targeting
8.3. Interest Targeting
8.4. Socio-Demographic Targeting
8.5. Thematic Targeting
8.6. Time-Based Targeting
9. Contextual Advertising Market, by Ad Format
9.1. Introduction
9.2. Audio
9.3. Banners
9.3.1. Dynamic Banners
9.3.2. Static Banners
9.4. Text
9.5. Video
10. Contextual Advertising Market, by Device Type
10.1. Introduction
10.2. Desktop
10.3. Mobile Devices
10.3.1. Smartphones
10.3.2. Tablets
10.4. Wearables
11. Contextual Advertising Market, by User Activity
11.1. Introduction
11.2. E-commerce Platforms
11.3. Online Forums
11.4. Search Engines
11.5. Social Media
12. Contextual Advertising Market, by Audience Type
12.1. Introduction
12.2. B2B
12.3. B2C
13. Contextual Advertising Market, by End-Users
13.1. Introduction
13.2. Automotive
13.3. BFSI
13.4. Education
13.5. Electronics
13.6. Healthcare & Lifescience
13.7. Media & Entertainment
13.8. Retailers & Consumer Goods
13.9. Travel & Hospitality
14. Americas Contextual Advertising Market
14.1. Introduction
14.2. United States
14.3. Canada
14.4. Mexico
14.5. Brazil
14.6. Argentina
15. Europe, Middle East & Africa Contextual Advertising Market
15.1. Introduction
15.2. United Kingdom
15.3. Germany
15.4. France
15.5. Russia
15.6. Italy
15.7. Spain
15.8. United Arab Emirates
15.9. Saudi Arabia
15.10. South Africa
15.11. Denmark
15.12. Netherlands
15.13. Qatar
15.14. Finland
15.15. Sweden
15.16. Nigeria
15.17. Egypt
15.18. Turkey
15.19. Israel
15.20. Norway
15.21. Poland
15.22. Switzerland
16. Asia-Pacific Contextual Advertising Market
16.1. Introduction
16.2. China
16.3. India
16.4. Japan
16.5. Australia
16.6. South Korea
16.7. Indonesia
16.8. Thailand
16.9. Philippines
16.10. Malaysia
16.11. Singapore
16.12. Vietnam
16.13. Taiwan
17. Competitive Landscape
17.1. Market Share Analysis, 2024
17.2. FPNV Positioning Matrix, 2024
17.3. Competitive Analysis
17.3.1. Act-On Software Inc.
17.3.2. Adobe Inc.
17.3.3. Amazon.com, Inc.
17.3.4. Cision Ltd.
17.3.5. Criteo SA
17.3.6. Digimind by Onclusive Inc
17.3.7. Exponential Interactive, Inc
17.3.8. Google LLC
17.3.9. GumGum, Inc.
17.3.10. Media.Net Advertising FZ-LLC
17.3.11. Meltwater
17.3.12. Meta Platforms, Inc.
17.3.13. Microsoft Corporation
17.3.14. NextRoll, Inc.
17.3.15. Nexxen International Ltd.
17.3.16. Outbrain Inc.
17.3.17. Publift Pty. Ltd.
17.3.18. RevContent
17.3.19. SEEDTAG ADVERTISING, SL
17.3.20. Sendible Limited
17.3.21. Simplify360 Inc. by Nextiva Company
17.3.22. Sovrn, Inc.
17.3.23. Taboola
17.3.24. The Rocket Science Group
17.3.25. WordStream, Inc. by LocaliQ
17.3.26. X Corp.
17.3.27. Yahoo Inc.
18. ResearchAI
19. ResearchStatistics
20. ResearchContacts
21. ResearchArticles
22. Appendix
List of Figures
FIGURE 1. CONTEXTUAL ADVERTISING MARKET RESEARCH PROCESS
FIGURE 2. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 3. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY REGION, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 4. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 5. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2024 VS 2030 (%)
FIGURE 6. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 7. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2030 (%)
FIGURE 8. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 9. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2030 (%)
FIGURE 10. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 11. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2024 VS 2030 (%)
FIGURE 12. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 13. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2024 VS 2030 (%)
FIGURE 14. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 15. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2024 VS 2030 (%)
FIGURE 16. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 17. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 18. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 19. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY STATE, 2024 VS 2030 (%)
FIGURE 20. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY STATE, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 21. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 22. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 23. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
FIGURE 24. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
FIGURE 25. CONTEXTUAL ADVERTISING MARKET SHARE, BY KEY PLAYER, 2024
FIGURE 26. CONTEXTUAL ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2024
FIGURE 27. CONTEXTUAL ADVERTISING MARKET: RESEARCHAI
FIGURE 28. CONTEXTUAL ADVERTISING MARKET: RESEARCHSTATISTICS
FIGURE 29. CONTEXTUAL ADVERTISING MARKET: RESEARCHCONTACTS
FIGURE 30. CONTEXTUAL ADVERTISING MARKET: RESEARCHARTICLES
List of Tables
TABLE 1. CONTEXTUAL ADVERTISING MARKET SEGMENTATION & COVERAGE
TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
TABLE 3. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, 2018-2024 (USD MILLION)
TABLE 4. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, 2025-2030 (USD MILLION)
TABLE 5. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
TABLE 6. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY REGION, 2025-2030 (USD MILLION)
TABLE 7. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 8. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 9. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 10. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 11. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY GEOGRAPHIC TARGETING, BY REGION, 2018-2024 (USD MILLION)
TABLE 12. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY GEOGRAPHIC TARGETING, BY REGION, 2025-2030 (USD MILLION)
TABLE 13. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY INTEREST TARGETING, BY REGION, 2018-2024 (USD MILLION)
TABLE 14. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY INTEREST TARGETING, BY REGION, 2025-2030 (USD MILLION)
TABLE 15. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SOCIO-DEMOGRAPHIC TARGETING, BY REGION, 2018-2024 (USD MILLION)
TABLE 16. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SOCIO-DEMOGRAPHIC TARGETING, BY REGION, 2025-2030 (USD MILLION)
TABLE 17. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY THEMATIC TARGETING, BY REGION, 2018-2024 (USD MILLION)
TABLE 18. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY THEMATIC TARGETING, BY REGION, 2025-2030 (USD MILLION)
TABLE 19. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TIME-BASED TARGETING, BY REGION, 2018-2024 (USD MILLION)
TABLE 20. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TIME-BASED TARGETING, BY REGION, 2025-2030 (USD MILLION)
TABLE 21. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 22. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 23. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIO, BY REGION, 2018-2024 (USD MILLION)
TABLE 24. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIO, BY REGION, 2025-2030 (USD MILLION)
TABLE 25. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, BY REGION, 2018-2024 (USD MILLION)
TABLE 26. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, BY REGION, 2025-2030 (USD MILLION)
TABLE 27. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DYNAMIC BANNERS, BY REGION, 2018-2024 (USD MILLION)
TABLE 28. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DYNAMIC BANNERS, BY REGION, 2025-2030 (USD MILLION)
TABLE 29. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY STATIC BANNERS, BY REGION, 2018-2024 (USD MILLION)
TABLE 30. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY STATIC BANNERS, BY REGION, 2025-2030 (USD MILLION)
TABLE 31. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 32. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 33. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TEXT, BY REGION, 2018-2024 (USD MILLION)
TABLE 34. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TEXT, BY REGION, 2025-2030 (USD MILLION)
TABLE 35. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY VIDEO, BY REGION, 2018-2024 (USD MILLION)
TABLE 36. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY VIDEO, BY REGION, 2025-2030 (USD MILLION)
TABLE 37. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 38. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 39. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DESKTOP, BY REGION, 2018-2024 (USD MILLION)
TABLE 40. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DESKTOP, BY REGION, 2025-2030 (USD MILLION)
TABLE 41. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, BY REGION, 2018-2024 (USD MILLION)
TABLE 42. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, BY REGION, 2025-2030 (USD MILLION)
TABLE 43. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SMARTPHONES, BY REGION, 2018-2024 (USD MILLION)
TABLE 44. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SMARTPHONES, BY REGION, 2025-2030 (USD MILLION)
TABLE 45. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TABLETS, BY REGION, 2018-2024 (USD MILLION)
TABLE 46. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TABLETS, BY REGION, 2025-2030 (USD MILLION)
TABLE 47. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 48. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 49. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY WEARABLES, BY REGION, 2018-2024 (USD MILLION)
TABLE 50. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY WEARABLES, BY REGION, 2025-2030 (USD MILLION)
TABLE 51. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 52. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 53. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY E-COMMERCE PLATFORMS, BY REGION, 2018-2024 (USD MILLION)
TABLE 54. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY E-COMMERCE PLATFORMS, BY REGION, 2025-2030 (USD MILLION)
TABLE 55. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY ONLINE FORUMS, BY REGION, 2018-2024 (USD MILLION)
TABLE 56. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY ONLINE FORUMS, BY REGION, 2025-2030 (USD MILLION)
TABLE 57. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SEARCH ENGINES, BY REGION, 2018-2024 (USD MILLION)
TABLE 58. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SEARCH ENGINES, BY REGION, 2025-2030 (USD MILLION)
TABLE 59. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SOCIAL MEDIA, BY REGION, 2018-2024 (USD MILLION)
TABLE 60. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY SOCIAL MEDIA, BY REGION, 2025-2030 (USD MILLION)
TABLE 61. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 62. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 63. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY B2B, BY REGION, 2018-2024 (USD MILLION)
TABLE 64. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY B2B, BY REGION, 2025-2030 (USD MILLION)
TABLE 65. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY B2C, BY REGION, 2018-2024 (USD MILLION)
TABLE 66. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY B2C, BY REGION, 2025-2030 (USD MILLION)
TABLE 67. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 68. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 69. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2024 (USD MILLION)
TABLE 70. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2025-2030 (USD MILLION)
TABLE 71. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY BFSI, BY REGION, 2018-2024 (USD MILLION)
TABLE 72. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY BFSI, BY REGION, 2025-2030 (USD MILLION)
TABLE 73. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY EDUCATION, BY REGION, 2018-2024 (USD MILLION)
TABLE 74. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY EDUCATION, BY REGION, 2025-2030 (USD MILLION)
TABLE 75. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY ELECTRONICS, BY REGION, 2018-2024 (USD MILLION)
TABLE 76. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY ELECTRONICS, BY REGION, 2025-2030 (USD MILLION)
TABLE 77. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY HEALTHCARE & LIFESCIENCE, BY REGION, 2018-2024 (USD MILLION)
TABLE 78. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY HEALTHCARE & LIFESCIENCE, BY REGION, 2025-2030 (USD MILLION)
TABLE 79. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2024 (USD MILLION)
TABLE 80. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2025-2030 (USD MILLION)
TABLE 81. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY RETAILERS & CONSUMER GOODS, BY REGION, 2018-2024 (USD MILLION)
TABLE 82. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY RETAILERS & CONSUMER GOODS, BY REGION, 2025-2030 (USD MILLION)
TABLE 83. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TRAVEL & HOSPITALITY, BY REGION, 2018-2024 (USD MILLION)
TABLE 84. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TRAVEL & HOSPITALITY, BY REGION, 2025-2030 (USD MILLION)
TABLE 85. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 86. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 87. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 88. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 89. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 90. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 91. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 92. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 93. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 94. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 95. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 96. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 97. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 98. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 99. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 100. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 101. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 102. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 103. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 104. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 105. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 106. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 107. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 108. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 109. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 110. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 111. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 112. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 113. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 114. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 115. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 116. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 117. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 118. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 119. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY STATE, 2018-2024 (USD MILLION)
TABLE 120. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY STATE, 2025-2030 (USD MILLION)
TABLE 121. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 122. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 123. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 124. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 125. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 126. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 127. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 128. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 129. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 130. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 131. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 132. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 133. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 134. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 135. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 136. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 137. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 138. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 139. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 140. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 141. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 142. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 143. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 144. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 145. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 146. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 147. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 148. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 149. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 150. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 151. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 152. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 153. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 154. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 155. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 156. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 157. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 158. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 159. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 160. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 161. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 162. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 163. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 164. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 165. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 166. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 167. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 168. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 169. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 170. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 171. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 172. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 173. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 174. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 175. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 176. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 177. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 178. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 179. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 180. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 181. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 182. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 183. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 184. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 185. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 186. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 187. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 188. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 189. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 190. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 191. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 192. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 193. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 194. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 195. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 196. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 197. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 198. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 199. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 200. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 201. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
TABLE 202. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
TABLE 203. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 204. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 205. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 206. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 207. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 208. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 209. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 210. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 211. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 212. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 213. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 214. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 215. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 216. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 217. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 218. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 219. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 220. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 221. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 222. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 223. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 224. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 225. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 226. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 227. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 228. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 229. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 230. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 231. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 232. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 233. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 234. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 235. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 236. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 237. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 238. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 239. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 240. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 241. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 242. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 243. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 244. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 245. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 246. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 247. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 248. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 249. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 250. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 251. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 252. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 253. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 254. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 255. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 256. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 257. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 258. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 259. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 260. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 261. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 262. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 263. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 264. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 265. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 266. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 267. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 268. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 269. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 270. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 271. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 272. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 273. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 274. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 275. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 276. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 277. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 278. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 279. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 280. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 281. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 282. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 283. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 284. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 285. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 286. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 287. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 288. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 289. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 290. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 291. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 292. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 293. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 294. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 295. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 296. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 297. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 298. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 299. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 300. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 301. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 302. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 303. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 304. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 305. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 306. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 307. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 308. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 309. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 310. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 311. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 312. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 313. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 314. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 315. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 316. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 317. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 318. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 319. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2018-2024 (USD MILLION)
TABLE 320. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY BANNERS, 2025-2030 (USD MILLION)
TABLE 321. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
TABLE 322. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2030 (USD MILLION)
TABLE 323. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2018-2024 (USD MILLION)
TABLE 324. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, 2025-2030 (USD MILLION)
TABLE 325. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2018-2024 (USD MILLION)
TABLE 326. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY USER ACTIVITY, 2025-2030 (USD MILLION)
TABLE 327. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2018-2024 (USD MILLION)
TABLE 328. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY AUDIENCE TYPE, 2025-2030 (USD MILLION)
TABLE 329. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2018-2024 (USD MILLION)
TABLE 330. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY END-USERS, 2025-2030 (USD MILLION)
TABLE 331. SOUTH AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2024 (USD MILLION)
TABLE 332. SOUTH AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2025-2030 (USD MILLION)
TABLE 333. SOUTH AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
TABLE 334. SOUTH AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2030 (USD MILLION)
TABLE 335. SOUTH AFRICA CONTEXTUAL ADVERTISING MARK

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Companies Mentioned

The companies profiled in this Contextual Advertising market report include:
  • Act-On Software Inc.
  • Adobe Inc.
  • Amazon.com, Inc.
  • Cision Ltd.
  • Criteo SA
  • Digimind by Onclusive Inc
  • Exponential Interactive, Inc
  • Google LLC
  • GumGum, Inc.
  • Media.Net Advertising FZ-LLC
  • Meltwater
  • Meta Platforms, Inc.
  • Microsoft Corporation
  • NextRoll, Inc.
  • Nexxen International Ltd.
  • Outbrain Inc.
  • Publift Pty. Ltd.
  • RevContent
  • SEEDTAG ADVERTISING, SL
  • Sendible Limited
  • Simplify360 Inc. by Nextiva Company
  • Sovrn, Inc.
  • Taboola
  • The Rocket Science Group
  • WordStream, Inc. by LocaliQ
  • X Corp.
  • Yahoo Inc.

Table Information

Report AttributeDetails
No. of Pages191
PublishedAugust 2025
Forecast Period2025 - 2030
Estimated Market Value ( USD ) in 2025 $ 225.78 Billion
Forecasted Market Value ( USD ) by 2030 $ 385.55 Billion
Compound Annual Growth Rate11.2%
Regions CoveredGlobal
No. of Companies Mentioned28

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About the Contextual Advertising Market

Contextual advertising is a form of online advertising that uses contextual information to target ads to users. It is based on the idea that the content of a webpage or other online material can be used to determine the most relevant ads to display to a user. Contextual advertising works by analyzing the content of a webpage or other online material and then displaying ads that are related to the content. This type of advertising is often used to target users who are likely to be interested in the product or service being advertised. Contextual advertising is a popular form of online advertising, as it allows advertisers to target their ads to users who are likely to be interested in their product or service. This type of advertising is often used in combination with other forms of online advertising, such as search engine marketing and display advertising. Some companies in the contextual advertising market include Google AdSense, Yahoo! Advertising, Microsoft Advertising, and Amazon Advertising. Show Less Read more

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