Menswear in France

Menswear in France demonstrated resilience in 2025, with a retail value of EUR9.7 billion and a growth rate of 1%, indicating a cautious optimism among consumers. The market's attractiveness is underscored by its potential for growth, driven by increased male interest in fashion, digital innovation, and a focus on sustainability. Sales are expected to continue growing, with retail sales forecast to reach EUR10 billion by 2030, at a CAGR of 1% from 2025 to 2030.

This Menswear in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Menswear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.