Men's Grooming in China

  • ID: 1240476
  • Report
  • Region: China
  • 28 pages
  • Euromonitor International
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Men’s grooming experienced a slower growth rate of 5% in 2016 compared with 2015. Apart from the influence of the continued slowdown in economic growth in China, a lack of consumer education was another factor hindering the faster growth of men’s grooming. As men’s grooming has only just taken off in China, there are plenty of new products in the market, but only few can survive, due to low product penetration and consumer recognition.

The Men's Grooming in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Men's Grooming market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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April 2017

List of Contents and Tables

Competitive Landscape
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2011-2016
Table 2 Sales of Men's Grooming by Categor
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Note: Product cover images may vary from those shown