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Health and Wellness in Indonesia

  • ID: 1407307
  • Report
  • Region: Indonesia
  • 76 pages
  • Euromonitor International
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With a very large population, there is big potential for the development of health and wellness products in Indonesia. However, the lack of product awareness of most Indonesian people, especially the lower middle class, explains the lack of HW products in the country. Another inhibitor of HW growth is the decline in consumer purchasing power, especially in the middle low-income segment, as a result of the weakening of the Indonesian economy in recent years.

The Health and Wellness in Indonesia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2014-2018, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Type, Health Wellness by Prime Positioning.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Health and Wellness in Indonesia

List of Contents and Tables
Executive Summary
Declining Consumer Purchasing Power and Low Product Awareness
Hw Products Are Increasingly Easy To Find Online
Slower Growth Over the Forecast Period
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2013-2018
Table 2 Sales of Health and Wellness by Type: % Value Growth 2013-2018
Table 3 Sales of Health and Wellness by Category: Value 2013-2018
Table 4 Sales of Health and Wellness by Category: % Value Growth 2013-2018
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2013-2018
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018
Table 7 NBO Company Shares of Health and Wellness: % Value 2014-2018
Table 8 LBN Brand Shares of Health and Wellness: % Value 2015-2018
Table 9 Distribution of Health and Wellness by Format: % Value 2013-2018
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2018
Table 11 Forecast Sales of Health and Wellness by Type: Value 2018-2023
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2018-2023
Table 13 Forecast Sales of Health and Wellness by Category: Value 2018-2023
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2018-2023
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2018-2023
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Growth Is Triggered by Increasing Awareness of the Dangers of Consuming Too Much Sugar
Rtd Tea Offers the Most Bfy Products
Competitive Landscape
Coca-Cola Indonesia Pt Retains Its Position in 2018
Lack of Brands Offering Bfy Products
Category Data
Table 17 Sales of BFY Beverages by Category: Value 2013-2018
Table 18 Sales of BFY Beverages by Category: % Value Growth 2013-2018
Table 19 NBO Company Shares of BFY Beverages: % Value 2014-2018
Table 20 LBN Brand Shares of BFY Beverages: % Value 2015-2018
Table 21 Distribution of BFY Beverages by Format: % Value 2013-2018
Table 22 Forecast Sales of BFY Beverages by Category: Value 2018-2023
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
High Prices and Limited Distribution Continue To Restrict Appeal of Bfy Products
Reduced Fat Sauces, Dressings and Condiments Shows the Fastest Development
Concerns About Obesity Boost Demand for Reduced Sugar Spreads
Competitive Landscape
Perfetti Van Melle Leads A Fragmented Competitive Environment
Expansion of Bfy Ranges by Domestic Producers Set To Continue
Distribution of Bfy Products Expected To Improve in Second-tier Cities
Category Data
Table 24 Sales of BFY Packaged Food by Category: Value 2013-2018
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2013-2018
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2014-2018
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2015-2018
Table 28 Distribution of BFY Packaged Food by Format: % Value 2013-2018
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2018-2023
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Fortified/functional Beverages Hot Drinks Still Attractive
Ff Plant-based and Malt-based Drinks Record the Highest Growth in 2018
Competitive Landscape
Nestlé Indonesia Pt As A New Leader in 2018
New Products in Energy Drinks
Category Data
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2013-2018
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2013-2018
Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2013-2018
Table 34 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2013-2018
Table 35 NBO Company Shares of Fortified/Functional Beverages: % Value 2014-2018
Table 36 LBN Brand Shares of Fortified/Functional Beverages: % Value 2015-2018
Table 37 Distribution of Fortified/Functional Beverages by Format: % Value 2013-2018
Table 38 Forecast Sales of Fortified/Functional Beverages by Category: Value 2018-2023
Table 39 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumer Acceptance of Ff Packaged Food Remains High in Indonesia
Ff Flavoured Milk Drinks Continues To Perform Strongly
Outlook for Ff Baby Food Remains Favourable
Competitive Landscape
Multinationals Continue To Lead Ff Packaged Food in Indonesia
Social Media Gains Importance As A Marketing Tool for Ff Manufacturers
Distribution of Ff Products Via Internet Retailing Expected To Improve
Category Data
Table 40 Sales of Fortified/Functional Packaged Food by Category: Value 2013-2018
Table 41 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2013-2018
Table 42 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2013-2018
Table 43 Key Functional Ingredients in Fortified/Functional Bread: % Value 2013-2018
Table 44 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2013-2018
Table 45 Key Functional Ingredients in Fortified/Functional Milk: % Value 2013-2018
Table 46 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2013-2018
Table 47 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2013-2018
Table 48 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2014-2018
Table 49 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2015-2018
Table 50 LBN Brand Shares of Fortified/Functional Bread: % Value 2015-2018
Table 51 Distribution of Fortified/Functional Packaged Food by Format: % Value 2013-2018
Table 52 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2018-2023
Table 53 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Free From Meat Chilled Meat Substitutes Remains the Largest Category
Most Indonesians Do Not Perceive Tofu and Tempeh As Alternatives To Meat
Free From Dairy Milk Products Continue To Gain Popularity
Competitive Landscape
Heinz Continues To Lead Free From Packaged Food
Increasing Competition Will Fuel Investment in Marketing and Distribution
Category Data
Table 54 Sales of Free From by Category: Value 2013-2018
Table 55 Sales of Free From by Category: % Value Growth 2013-2018
Table 56 NBO Company Shares of Free From: % Value 2014-2018
Table 57 LBN Brand Shares of Free From: % Value 2015-2018
Table 58 Distribution of Free From by Format: % Value 2013-2018
Table 59 Forecast Sales of Free From by Category: Value 2018-2023
Table 60 Forecast Sales of Free From by Category: % Value Growth 2018-2023
Headlines
Prospects
Nh Green Tea Growth
Nh Fruit/vegetable Juice Posts Decline in 2018
Competitive Landscape
Tangmas Pt Maintains Its Position in 2018
Category Data
Table 61 Sales of NH Beverages by Category: Value 2013-2018
Table 62 Sales of NH Beverages by Category: % Value Growth 2013-2018
Table 63 NBO Company Shares of NH Beverages: % Value 2014-2018
Table 64 LBN Brand Shares of NH Beverages: % Value 2015-2018
Table 65 Distribution of NH Beverages by Format: % Value 2013-2018
Table 66 Forecast Sales of NH Beverages by Category: Value 2018-2023
Table 67 Forecast Sales of NH Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
Nh Olive Oil Registers the Fastest Current Value Growth in 2018
Nh Honey Continues To Benefit From Rising Health Awareness in Indonesia
Nh Nuts, Seeds and Trail Mixes Set To Remain the Dominant Category
Competitive Landscape
Local Players Continue To Lead Nh Packaged Food
Nh Fruit Snacks Benefits From Growing Demand for Private Label Products
Category Data
Table 68 Sales of NH Packaged Food by Category: Value 2013-2018
Table 69 Sales of NH Packaged Food by Category: % Value Growth 2013-2018
Table 70 NBO Company Shares of NH Packaged Food: % Value 2014-2018
Table 71 LBN Brand Shares of NH Packaged Food: % Value 2015-2018
Table 72 Distribution of NH Packaged Food by Format: % Value 2013-2018
Table 73 Forecast Sales of NH Packaged Food by Category: Value 2018-2023
Table 74 Forecast Sales of NH Packaged Food by Category: % Value Growth 2018-2023
Headlines
Prospects
Lack of Product Availability in the Off-trade Channel
Limited Category
Competitive Landscape
Kampung Kearifan Pt Leads in 2018
Category Data
Table 75 Sales of Organic Beverages by Category: Value 2013-2018
Table 76 Sales of Organic Beverages by Category: % Value Growth 2013-2018
Table 77 NBO Company Shares of Organic Beverages: % Value 2014-2018
Table 78 LBN Brand Shares of Organic Beverages: % Value 2015-2018
Table 79 Distribution of Organic Beverages by Format: % Value 2013-2018
Table 80 Forecast Sales of Organic Beverages by Category: Value 2018-2023
Table 81 Forecast Sales of Organic Beverages by Category: % Value Growth 2018-2023
Headlines
Prospects
New Launches and Wider Distribution Boost Organic Rice Consumption
Stricter Regulation Could Bring Both Challenges and Benefits
Competitive Landscape
Product Variety in Organic Packaged Food Continues To Improve Gradually
Demand for Organic Products Still Concentrated Among More Affluent Households
Category Data
Table 82 Sales of Organic Packaged Food by Category: Value 2013-2018
Table 83 Sales of Organic Packaged Food by Category: % Value Growth 2013-2018
Table 84 NBO Company Shares of Organic Packaged Food: % Value 2014-2018
Table 85 LBN Brand Shares of Organic Packaged Food: % Value 2015-2018
Table 86 Distribution of Organic Packaged Food by Format: % Value 2013-2018
Table 87 Forecast Sales of Organic Packaged Food by Category: Value 2018-2023
Table 88 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2018-2023
Note: Product cover images may vary from those shown
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