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Mobile games continued to lead sales of video games with current value sales up by 32% in 2016 and accounting for 51% of the video games sales overall. The increase in the number of young gamers and the increasing length of time spent playing drives mobile games growth. Toys-to-life saw the biggest value sales decline when Disney Infinity closed and discontinued the product line.
The Video Games in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
The Video Games in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Video Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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VIDEO GAMES IN THE PHILIPPINES
June 2017
List of Contents and Tables:
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Video Games by Category: Value 2011-2016
Table 2 Sales of Video Games by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Video Games: % Value 2012-2016
Table 4 LBN Brand Shares of Video Games: % Value 2013-2016
Table 5 NBO Company Shares of Video Games Hardware: % Value 2012-2016
Table 6 LBN Brand Shares of Video Games Hardware: % Value 2013-2016
Table 7 NBO Company Shares of Video Games Software: % Value 2012-2016
Table 8 LBN Brand Shares of Video Games Software: % Value 2013-2016
Table 9 Distribution of Video Games by Format: % Value 2011-2016
Table 10 Distribution of Video Games Hardware by Format: % Value 2011-2016
Table 11 Distribution of Video Games Software by Format: % Value 2011-2016
Table 12 Distribution of Video Games Software (Physical) by Format: % Value 2011-2016
Table 13 Distribution of Video Games Software (Digital) by Format: % Value 2011-2016
Table 14 Forecast Sales of Video Games by Category: Value 2016-2021
Table 15 Forecast Sales of Video Games by Category: % Value Growth 2016-2021
Executive Summary
Both Traditional Toys and Games and Video Games Continue To Grow
Bigger Toy Conventions, Expos, Fairs, Sales and Gaming Summits Held in the Country
Mattel Remains the Leading Toy Company in the Philippines
Physical Stores Continue To Dominate Whilst Internet Retailing and Specialty Toy Shops Are Still A Niche
Toys and Games Is Set To Maintain Steady Growth in the Forecast
Key Trends and Developments
Strong Influence of Filipino Children in Purchase Decisions and Increased Household Income Lead To Growth in Toy Spending
Aggressive Marketing Schemes of Big Toy Retailers and Distributors Drive Toy Sales
Market Data
Table 16 Sales of Toys and Games by Category: Value 2011-2016
Table 17 Sales of Toys and Games by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Toys and Games: % Value 2012-2016
Table 19 LBN Brand Shares of Toys and Games: % Value 2013-2016
Table 20 Distribution of Toys and Games by Format: % Value 2011-2016
Table 21 Forecast Sales of Toys and Games by Category: Value 2016-2021
Table 22 Forecast Sales of Toys and Games by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources
June 2017
List of Contents and Tables:
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Video Games by Category: Value 2011-2016
Table 2 Sales of Video Games by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Video Games: % Value 2012-2016
Table 4 LBN Brand Shares of Video Games: % Value 2013-2016
Table 5 NBO Company Shares of Video Games Hardware: % Value 2012-2016
Table 6 LBN Brand Shares of Video Games Hardware: % Value 2013-2016
Table 7 NBO Company Shares of Video Games Software: % Value 2012-2016
Table 8 LBN Brand Shares of Video Games Software: % Value 2013-2016
Table 9 Distribution of Video Games by Format: % Value 2011-2016
Table 10 Distribution of Video Games Hardware by Format: % Value 2011-2016
Table 11 Distribution of Video Games Software by Format: % Value 2011-2016
Table 12 Distribution of Video Games Software (Physical) by Format: % Value 2011-2016
Table 13 Distribution of Video Games Software (Digital) by Format: % Value 2011-2016
Table 14 Forecast Sales of Video Games by Category: Value 2016-2021
Table 15 Forecast Sales of Video Games by Category: % Value Growth 2016-2021
Executive Summary
Both Traditional Toys and Games and Video Games Continue To Grow
Bigger Toy Conventions, Expos, Fairs, Sales and Gaming Summits Held in the Country
Mattel Remains the Leading Toy Company in the Philippines
Physical Stores Continue To Dominate Whilst Internet Retailing and Specialty Toy Shops Are Still A Niche
Toys and Games Is Set To Maintain Steady Growth in the Forecast
Key Trends and Developments
Strong Influence of Filipino Children in Purchase Decisions and Increased Household Income Lead To Growth in Toy Spending
Aggressive Marketing Schemes of Big Toy Retailers and Distributors Drive Toy Sales
Market Data
Table 16 Sales of Toys and Games by Category: Value 2011-2016
Table 17 Sales of Toys and Games by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Toys and Games: % Value 2012-2016
Table 19 LBN Brand Shares of Toys and Games: % Value 2013-2016
Table 20 Distribution of Toys and Games by Format: % Value 2011-2016
Table 21 Forecast Sales of Toys and Games by Category: Value 2016-2021
Table 22 Forecast Sales of Toys and Games by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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