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Beauty and Personal Care in Slovenia

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    Report

  • 97 Pages
  • May 2023
  • Region: Slovenia
  • Euromonitor International
  • ID: 2373458
In 2022, the pandemic era settled down and consumers returned to their normal lives. After two years of restrictions, consumers were willing to spend their money on products that contributed to their sense of wellbeing. The unemployment rate is historically low in Slovenia, which is increasing consumers’ rates of expenditure. But with the high level of employment and social life getting back to normal once again, lifestyles have become much busier and more stressful. Consumers mostly work for lo...

The Beauty and Personal Care in Slovenia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

BEAUTY AND PERSONAL CARE IN SLOVENIA
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 1 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
  • Table 7 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
MASS BEAUTY AND PERSONAL CARE IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Popularity of discounters supports private label growth
  • Mass products targeting natural and organic trend, while e-commerce eats into direct selling’s sales
  • Beiersdorf retains lead
PROSPECTS AND OPPORTUNITIES
  • Organic and natural trend moving further into mass segment
  • Mass products set to perform well in everyday essentials
  • Mass segment adapting to evolving consumer trends
CATEGORY DATA
  • Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
  • Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2018-2022
  • Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2019-2022
  • Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2022-2027
  • Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2022-2027
PREMIUM BEAUTY AND PERSONAL CARE IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Rising consumer awareness driving demand for premium products
  • Fragrances recovers to pre-pandemic levels, while premium men’s grooming category sees growth
  • L'Oréal remains far ahead of rivals
PROSPECTS AND OPPORTUNITIES
  • Growth across categories
  • Players to invest in premium segment
  • Growing awareness of ingredients used in premium products
CATEGORY DATA
  • Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
  • Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2018-2022
  • Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2019-2022
  • Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2022-2027
  • Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2022-2027
BABY AND CHILD-SPECIFIC PRODUCTS IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Demographic developments dampening demand
  • Premiumisation and inflation driving value growth, while sun care performs well
  • Beiersdorf leads with iconic brand
PROSPECTS AND OPPORTUNITIES
  • Low fertility rates pose ongoing threat
  • Ongoing trend towards natural products
  • E-commerce expansion
CATEGORY DATA
  • Table 23 Sales of Baby and Child-specific Products by Category: Value 2017-2022
  • Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
  • Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
  • Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
  • Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
  • Table 28 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2019-2022
  • Table 29 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2019-2022
  • Table 30 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
  • Table 31 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
  • Table 32 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027
BATH AND SHOWER IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Rising hygiene awareness supports growing demand for liquid soap
  • Private label gaining in popularity, supporting expansion of discounters
  • Broad portfolio supports Colgate-Palmolive’s leading position
PROSPECTS AND OPPORTUNITIES
  • Intimate hygiene benefiting from growing consumer awareness
  • Hand sanitisers set to see decline, but sales remain above pre-pandemic levels
  • Growing interest in natural and organic products and local producers
CATEGORY DATA
  • Table 33 Sales of Bath and Shower by Category: Value 2017-2022
  • Table 34 Sales of Bath and Shower by Category: % Value Growth 2017-2022
  • Table 35 Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
  • Table 36 NBO Company Shares of Bath and Shower: % Value 2018-2022
  • Table 37 LBN Brand Shares of Bath and Shower: % Value 2019-2022
  • Table 38 LBN Brand Shares of Premium Bath and Shower: % Value 2019-2022
  • Table 39 Forecast Sales of Bath and Shower by Category: Value 2022-2027
  • Table 40 Forecast Sales of Bath and Shower by Category: % Value Growth 2022-2027
  • Table 41 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2022-2027
COLOUR COSMETICS IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Colour cosmetics benefits from growing attention to self-care
  • Economic instability has limited impact as yet
  • Cosnova stays on top
PROSPECTS AND OPPORTUNITIES
  • E-commerce set to see further strong growth
  • Health awareness supporting demand for products with SPF properties
  • Nail products to lose out to salon visits
CATEGORY DATA
  • Table 42 Sales of Colour Cosmetics by Category: Value 2017-2022
  • Table 43 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
  • Table 44 Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
  • Table 45 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
  • Table 46 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
  • Table 47 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
  • Table 48 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
  • Table 49 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
  • Table 50 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2022-2027
DEODORANTS IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Revival of outdoor and social activity boosts demand
  • Many consumers remain brand loyal
  • Beauty specialists benefit from competitive pricing and broad product offer
PROSPECTS AND OPPORTUNITIES
  • Growing focus on natural products
  • Local players gaining share
  • Consumers looking for added functionality
CATEGORY DATA
  • Table 51 Sales of Deodorants by Category: Value 2017-2022
  • Table 52 Sales of Deodorants by Category: % Value Growth 2017-2022
  • Table 53 Sales of Deodorants by Premium vs Mass: % Value 2017-2022
  • Table 54 NBO Company Shares of Deodorants: % Value 2018-2022
  • Table 55 LBN Brand Shares of Deodorants: % Value 2019-2022
  • Table 56 LBN Brand Shares of Premium Deodorants: % Value 2019-2022
  • Table 57 Forecast Sales of Deodorants by Category: Value 2022-2027
  • Table 58 Forecast Sales of Deodorants by Category: % Value Growth 2022-2027
  • Table 59 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2022-2027
DEPILATORIES IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Female consumers looking for new, more convenient products
  • Women look for more enduring results
  • Gillette and Wilkinson remain dominant
PROSPECTS AND OPPORTUNITIES
  • Constraints on development
  • E-commerce to benefit from pricing and product range
  • Interest in natural and organic ingredients
CATEGORY DATA
  • Table 60 Sales of Depilatories by Category: Value 2017-2022
  • Table 61 Sales of Depilatories by Category: % Value Growth 2017-2022
  • Table 62 NBO Company Shares of Depilatories: % Value 2018-2022
  • Table 63 LBN Brand Shares of Depilatories: % Value 2019-2022
  • Table 64 Forecast Sales of Depilatories by Category: Value 2022-2027
  • Table 65 Forecast Sales of Depilatories by Category: % Value Growth 2022-2027
FRAGRANCES IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Fragrances sees significant growth
  • Trend towards lighter scents and expansion of sets/kits
  • Strong portfolio, competitive pricing and extensive distribution underpin Orbico’s lead
PROSPECTS AND OPPORTUNITIES
  • Further development of e-commerce
  • Combining products
  • Greater emphasis on sustainability
CATEGORY DATA
  • Table 66 Sales of Fragrances by Category: Value 2017-2022
  • Table 67 Sales of Fragrances by Category: % Value Growth 2017-2022
  • Table 68 NBO Company Shares of Fragrances: % Value 2018-2022
  • Table 69 LBN Brand Shares of Fragrances: % Value 2019-2022
  • Table 70 LBN Brand Shares of Premium Men's Fragrances: % Value 2019-2022
  • Table 71 LBN Brand Shares of Premium Women's Fragrances: % Value 2019-2022
  • Table 72 Forecast Sales of Fragrances by Category: Value 2022-2027
  • Table 73 Forecast Sales of Fragrances by Category: % Value Growth 2022-2027
HAIR CARE IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Strong performance in 2022
  • Henkel maintains strong position
  • Focus on damaged hair
PROSPECTS AND OPPORTUNITIES
  • Online retailers attracting consumers with more affordable premium products
  • Increasing interest in sustainability
  • Positive outlook for styling agents
CATEGORY DATA
  • Table 74 Sales of Hair Care by Category: Value 2017-2022
  • Table 75 Sales of Hair Care by Category: % Value Growth 2017-2022
  • Table 76 Sales of Hair Care by Premium vs Mass: % Value 2017-2022
  • Table 77 NBO Company Shares of Hair Care: % Value 2018-2022
  • Table 78 LBN Brand Shares of Hair Care: % Value 2019-2022
  • Table 79 NBO Company Shares of Salon Professional Hair Care: % Value 2018-2022
  • Table 80 LBN Brand Shares of Salon Professional Hair Care: % Value 2019-2022
  • Table 81 LBN Brand Shares of Premium Hair Care: % Value 2019-2022
  • Table 82 Forecast Sales of Hair Care by Category: Value 2022-2027
  • Table 83 Forecast Sales of Hair Care by Category: % Value Growth 2022-2027
  • Table 84 Forecast Sales of Hair Care by Premium vs Mass: % Value 2022-2027
MEN'S GROOMING IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Fragrances seeing dynamic growth
  • Constraints on development of men-specific skin care
  • Orbico remains largest player
PROSPECTS AND OPPORTUNITIES
  • Potential in men’s skin care
  • Multi-functionality and convenience key
  • Growing role for e-commerce
CATEGORY DATA
  • Table 85 Sales of Men’s Grooming by Category: Value 2017-2022
  • Table 86 Sales of Men’s Grooming by Category: % Value Growth 2017-2022
  • Table 87 Sales of Men's Razors and Blades by Type: % Value Breakdown 2019-2022
  • Table 88 Sales of Men's Skin Care by Type: % Value Breakdown 2019-2022
  • Table 89 NBO Company Shares of Men’s Grooming: % Value 2018-2022
  • Table 90 LBN Brand Shares of Men’s Grooming: % Value 2019-2022
  • Table 91 LBN Brand Shares of Men's Razors and Blades: % Value 2019-2022
  • Table 92 Forecast Sales of Men’s Grooming by Category: Value 2022-2027
  • Table 93 Forecast Sales of Men’s Grooming by Category: % Value Growth 2022-2027
ORAL CARE IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Oral care continues to see demand boosted by pandemic effect
  • GlaxoSmithKline remains dominant
  • Looking for products with added benefits
PROSPECTS AND OPPORTUNITIES
  • Constraints on growth of electric and battery toothbrushes
  • Oral health problems to boost demand
  • Grocery shopping habits militate against dramatic e-commerce growth
CATEGORY DATA
  • Table 94 Sales of Oral Care by Category: Value 2017-2022
  • Table 95 Sales of Oral Care by Category: % Value Growth 2017-2022
  • Table 96 Sales of Toothbrushes by Category: Value 2017-2022
  • Table 97 Sales of Toothbrushes by Category: % Value Growth 2017-2022
  • Table 98 Sales of Toothpaste by Type: % Value Breakdown 2018-2022
  • Table 99 NBO Company Shares of Oral Care: % Value 2018-2022
  • Table 100 LBN Brand Shares of Oral Care: % Value 2019-2022
  • Table 101 Forecast Sales of Oral Care by Category: Value 2022-2027
  • Table 102 Forecast Sales of Oral Care by Category: % Value Growth 2022-2027
  • Table 103 Forecast Sales of Toothbrushes by Category: Value 2022-2027
  • Table 104 Forecast Sales of Toothbrushes by Category: % Value Growth 2022-2027
SKIN CARE IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • New formats gaining in popularity
  • Consumers used to at-home treatments and showing growing interest in maintaining a youthful appearance
  • L'Oréal leads, while Beiersdorf has top brand
PROSPECTS AND OPPORTUNITIES
  • Potential for development of Korean cosmetics trend
  • Less is more
  • Social media marketing to support e-commerce growth
CATEGORY DATA
  • Table 105 Sales of Skin Care by Category: Value 2017-2022
  • Table 106 Sales of Skin Care by Category: % Value Growth 2017-2022
  • Table 107 NBO Company Shares of Skin Care: % Value 2018-2022
  • Table 108 LBN Brand Shares of Skin Care: % Value 2019-2022
  • Table 109 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
  • Table 110 Forecast Sales of Skin Care by Category: Value 2022-2027
  • Table 111 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
SUN CARE IN SLOVENIA
KEY DATA FINDINGS
  • 2022 DEVELOPMENTS
  • Health and wellness trend supporting growth
  • Sun protection used as part of daily skin care routines
  • Beiersdorf leads through Nivea
PROSPECTS AND OPPORTUNITIES
  • Search for online information to support e-commerce growth
  • Trend towards natural formulations
  • Health and wellness trend a double-edged sword
CATEGORY DATA
  • Table 112 Sales of Sun Care by Category: Value 2017-2022
  • Table 113 Sales of Sun Care by Category: % Value Growth 2017-2022
  • Table 114 Sales of Sun Care by Premium vs Mass: % Value 2017-2022
  • Table 115 NBO Company Shares of Sun Care: % Value 2018-2022
  • Table 116 LBN Brand Shares of Sun Care: % Value 2019-2022
  • Table 117 LBN Brand Shares of Premium Adult Sun Care: % Value 2019-2022
  • Table 118 Forecast Sales of Sun Care by Category: Value 2022-2027
  • Table 119 Forecast Sales of Sun Care by Category: % Value Growth 2022-2027