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Video Games in South Africa

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    Report

  • 24 Pages
  • October 2023
  • Region: South Africa
  • Euromonitor International
  • ID: 2508067
Video games continued to see dynamic growth in current value terms in 2022 as consumers continued to seek entertainment options whilst spending time at home. The category also continued to benefit from the dynamic growth of next-generation consoles, PlayStation 5 and Xbox Series X. Although these static consoles were launched at the end of 2020 manufacturers found themselves unable to satisfy the demand, resulting in out of stocks becoming the norm during 2020 and 2021.

The Video Games in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Video Games Hardware, Video Games Software.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Video Games market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop

Table of Contents

VIDEO GAMES IN SOUTH AFRICAKEY DATA FINDINGS2022 DEVELOPMENTS
Video games thriving as PlayStation 5 and Xbox Series X
  • Microsoft acquires Activision Blizzard in USD69 billion deal
  • South Africa tightens its guidelines to reduce the exposure of children to violent or unsuitable video games
PROSPECTS AND OPPORTUNITIES
  • Bright outlook for video games but challenges remain
  • Improved connectivity and the rise of e-sports
  • Subscription services proving popular thanks to a wide range of titles and exclusive offers, content and discounts
CATEGORY DATA
  • Table 1 Sales of Video Games by Category: Value 2017-2022
  • Table 2 Sales of Video Games by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Video Games: % Value 2018-2022
  • Table 4 LBN Brand Shares of Video Games: % Value 2019-2022
  • Table 5 NBO Company Shares of Video Games Hardware: % Value 2018-2022
  • Table 6 LBN Brand Shares of Video Games Hardware: % Value 2019-2022
  • Table 7 NBO Company Shares of Video Games Software: % Value 2018-2022
  • Table 8 Distribution of Video Games by Format: % Value 2017-2022
  • Table 9 Distribution of Video Games Hardware by Format: % Value 2017-2022
  • Table 10 Distribution of Video Games Software by Format: % Value 2017-2022
  • Table 11 Distribution of Video Games Software (Physical) by Format: % Value 2017-2022
  • Table 12 Distribution of Video Games Software (Digital) by Format: % Value 2017-2022
  • Table 13 Forecast Sales of Video Games by Category: Value 2022-2027
  • Table 14 Forecast Sales of Video Games by Category: % Value Growth 2022-2027
TOYS AND GAMES IN SOUTH AFRICA
EXECUTIVE SUMMARY
  • Toys and games in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for toys and games?
MARKET DATA
  • Table 15 Sales of Toys and Games by Category: Value 2017-2022
  • Table 16 Sales of Toys and Games by Category: % Value Growth 2017-2022
  • Table 17 NBO Company Shares of Toys and Games: % Value 2018-2022
  • Table 18 LBN Brand Shares of Toys and Games: % Value 2019-2022
  • Table 19 Distribution of Toys and Games by Format: % Value 2017-2022
  • Table 20 Forecast Sales of Toys and Games by Category: Value 2022-2027
  • Table 21 Forecast Sales of Toys and Games by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research Sources