Video Games in South Africa

In 2024, video games in South Africa experienced value growth, propelled by video games software, although video games hardware also increased. Growth was driven by mobile games, due to cost-effectiveness and improved connectivity, and by online games and subscriptions, along with the introduction of new cloud gaming services. Retail e-commerce remained the leading sales channel, and saw strong growth, influenced by the market entry of Amazon, which intensified the competition.

The Video Games in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Video Games Hardware, Video Games Software.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Video Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.