Alcoholic Drinks in Ireland

  • ID: 2666915
  • Report
  • Region: Ireland
  • 76 pages
  • Euromonitor International
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Alcoholic drinks in Ireland continued to show modest growth in 2017. Consumer confidence in Ireland continued to improve with decreasing unemployment levels and disposable incomes increasing, particularly in urban centres.

The Alcoholic Drinks in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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ALCOHOLIC DRINKS IN IRELAND

Executive Summary
Alcoholic Drinks Remains Steady With the Irish Economic Recovery Assisting Growth
On-trade Sales in Rural Ireland Continue To Struggle But Urban Areas Remain Robust
Changes in Wine As the Distribution of Blossom Hill Moves To Findlater
Supermarkets Remains Most Popular Retail Channel But Discounters and Internet Retailing Gain Share
Value Will Move Faster Than Volume Over Forecast Period With Some Challenge Ahead
Market Background
Legislation
Table 1 Number of On-trade Establishments by Type 2012-2017
Taxation and Duty Levies
Table 2 Taxation and Duty Levies on Alcoholic Drinks 2017
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Outlook
Summary 1 Key New Product Developments 2017/2018
Market Indicators
Table 3 Retail Consumer Expenditure on Alcoholic Drinks 2012-2017

Market Data
Table 4 Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 5 Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 6 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 7 Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 11 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 12 GBO Company Shares of Alcoholic Drinks: % Total Volume 2013-2017
Table 13 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2012-2017
Table 14 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2017
Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 16 Forecast Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 18 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
Definitions
Sources
Summary 2 Research Sources
Headlines
Prospects
Public Health (alcohol) Bill Remains Major Concern for Players
Craft Beer Continues To Rise, But Needs To Seek Further Demand Abroad
Non Alcoholic Beer Likely To Be Fuelled by Legislation
Competitive Landscape
Irish Craft Beer Label and Tax Relief Benefit Micro-breweries
Internet Food Delivery Apps Enter Alcoholic Drinks Distribution
Diageo Retains Leadership
Category Background
Lager Price Band Methodology
Summary 3 Lager by Price Band 2017
Table 19 Number of Breweries 2012-2017

Category Data
Table 20 Sales of Beer by Category: Total Volume 2012-2017
Table 21 Sales of Beer by Category: Total Value 2012-2017
Table 22 Sales of Beer by Category: % Total Volume Growth 2012-2017
Table 23 Sales of Beer by Category: % Total Value Growth 2012-2017
Table 24 Sales of Beer by Off-trade vs On-trade: Volume 2012-2017
Table 25 Sales of Beer by Off-trade vs On-trade: Value 2012-2017
Table 26 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 27 Sales of Beer by Off-trade vs On-trade: % Value Growth 2012-2017
Table 28 GBO Company Shares of Beer: % Total Volume 2013-2017
Table 29 NBO Company Shares of Beer: % Total Volume 2013-2017
Table 30 LBN Brand Shares of Beer: % Total Volume 2014-2017
Table 31 Forecast Sales of Beer by Category: Total Volume 2017-2022
Table 32 Forecast Sales of Beer by Category: Total Value 2017-2022
Table 33 Forecast Sales of Beer by Category: % Total Volume Growth 2017-2022
Table 34 Forecast Sales of Beer by Category: % Total Value Growth 2017-2022
Headlines
Prospects
Public Health (alcohol) Bill Remains Major Concern for Players
Craft Beer Continues To Rise, But Needs To Seek Further Demand Abroad
Non Alcoholic Beer Likely To Be Fuelled by Legislation
Competitive Landscape
Irish Craft Beer Label and Tax Relief Benefit Micro-breweries
Internet Food Delivery Apps Enter Alcoholic Drinks Distribution
Diageo Retains Leadership
Category Background
Lager Price Band Methodology
Summary 4 Lager by Price Band 2017
Table 35 Number of Breweries 2012-2017

Category Data
Table 36 Sales of Beer by Category: Total Volume 2012-2017
Table 37 Sales of Beer by Category: Total Value 2012-2017
Table 38 Sales of Beer by Category: % Total Volume Growth 2012-2017
Table 39 Sales of Beer by Category: % Total Value Growth 2012-2017
Table 40 Sales of Beer by Off-trade vs On-trade: Volume 2012-2017
Table 41 Sales of Beer by Off-trade vs On-trade: Value 2012-2017
Table 42 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 43 Sales of Beer by Off-trade vs On-trade: % Value Growth 2012-2017
Table 44 GBO Company Shares of Beer: % Total Volume 2013-2017
Table 45 NBO Company Shares of Beer: % Total Volume 2013-2017
Table 46 LBN Brand Shares of Beer: % Total Volume 2014-2017
Table 47 Forecast Sales of Beer by Category: Total Volume 2017-2022
Table 48 Forecast Sales of Beer by Category: Total Value 2017-2022
Table 49 Forecast Sales of Beer by Category: % Total Volume Growth 2017-2022
Table 50 Forecast Sales of Beer by Category: % Total Value Growth 2017-2022
Headlines
Prospects
Changing Consumer Tastes Benefit Cider
Seasonality and Healthy Lifestyles Challenge Growth
Public Health (alcohol) Bill Likely To Impact Cider Sales
Competitive Landscape
Bulmers Continues To Lead
Utilising Technology To Explore Online Potential
Craft Cider Has Yet To Gain Momentum

Category Data
Table 51 Sales of Cider/Perry: Total Volume 2012-2017
Table 52 Sales of Cider/Perry: Total Value 2012-2017
Table 53 Sales of Cider/Perry: % Total Volume Growth 2012-2017
Table 54 Sales of Cider/Perry: % Total Value Growth 2012-2017
Table 55 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2012-2017
Table 56 Sales of Cider/Perry by Off-trade vs On-trade: Value 2012-2017
Table 57 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 58 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2012-2017
Table 59 GBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 60 NBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 61 LBN Brand Shares of Cider/Perry: % Total Volume 2014-2017
Table 62 Forecast Sales of Cider/Perry: Total Volume 2017-2022
Table 63 Forecast Sales of Cider/Perry: Total Value 2017-2022
Table 64 Forecast Sales of Cider/Perry: % Total Volume Growth 2017-2022
Table 65 Forecast Sales of Cider/Perry: % Total Value Growth 2017-2022
Headlines
Prospects
Health and Wellness Likely To Be Used To Help Stem Decline in Category
Changes To Irish Legislation Is Set To Pose A Challenge To the Category
Spirit Based Rtds Likely To See Sales Growth Due To New Product Development
Competitive Landscape
West Coast Cooler Becoming Less Popular and Impacting Irish Distillers' Sales
Wkd Nkd Brand Taps Into the Demand for Low Calorie
Private Label Increasing But Still Remains Small Overall

Category Data
Table 66 Sales of RTDS/High-strength Premixes by Category: Total Volume 2012-2017
Table 67 Sales of RTDS/High-strength Premixes by Category: Total Value 2012-2017
Table 68 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2012-2017
Table 69 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2012-2017
Table 70 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2012-2017
Table 71 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2012-2017
Table 72 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 73 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2012-2017
Table 74 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2013-2017
Table 75 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2013-2017
Table 76 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2014-2017
Table 77 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2017-2022
Table 78 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2017-2022
Table 79 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2017-2022
Table 80 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2017-2022
Headlines
Prospects
Increasing Number of Consumers Will Drink Gin in the Coming Years
Irish Craft Whiskey Is Set To Boom Most Will Be for Export
New Legislation Is Set To Pose A Challenge To Spirits
Competitive Landscape
Diageo Ireland Ltd Continues To Lead Spirits and Invest in Innovation
Drumshanbo Gunpowder Gin Records Considerable Growth Due To Strong Branding and Provenance
Smirnoff Remains Leading Brand Despite Flat Vodka Sales
Category Background
Vodka, Gin, Other Blended Scotch Whisky, Dark Rum and White Rum Price Band Methodology
Summary 5 Benchmark Brands 2017

Category Data
Table 81 Sales of Spirits by Category: Total Volume 2012-2017
Table 82 Sales of Spirits by Category: Total Value 2012-2017
Table 83 Sales of Spirits by Category: % Total Volume Growth 2012-2017
Table 84 Sales of Spirits by Category: % Total Value Growth 2012-2017
Table 85 Sales of Spirits by Off-trade vs On-trade: Volume 2012-2017
Table 86 Sales of Spirits by Off-trade vs On-trade: Value 2012-2017
Table 87 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 88 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2012-2017
Table 89 Sales of Dark Rum by Price Platform: % Total Volume 2012-2017
Table 90 Sales of White Rum by Price Platform: % Total Volume 2012-2017
Table 91 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2012-2017
Table 92 Sales of English Gin by Price Platform: % Total Volume 2012-2017
Table 93 Sales of Vodka by Price Platform: % Total Volume 2012-2017
Table 94 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2012-2017
Table 95 GBO Company Shares of Spirits: % Total Volume 2013-2017
Table 96 NBO Company Shares of Spirits: % Total Volume 2013-2017
Table 97 LBN Brand Shares of Spirits: % Total Volume 2014-2017
Table 98 Forecast Sales of Spirits by Category: Total Volume 2017-2022
Table 99 Forecast Sales of Spirits by Category: Total Value 2017-2022
Table 100 Forecast Sales of Spirits by Category: % Total Volume Growth 2017-2022
Table 101 Forecast Sales of Spirits by Category: % Total Value Growth 2017-2022
Headlines
Prospects
Value To Grow Ahead of Volume in Wine Sales Over the Forecast Period
New Legislation Is Set To Pose A Considerable Challenge To Wine
Health and Wellness Demands Will Have A Strong Influence on Wine
Competitive Landscape
C&C Gleeson Loses Lead As Blossom Hill Move Distribution
Innovation Coming From Lower Calorie and Lower Abv Products
Private Label Continues To Grow As Its Reputation Improves

Category Data
Table 102 Sales of Wine by Category: Total Volume 2012-2017
Table 103 Sales of Wine by Category: Total Value 2012-2017
Table 104 Sales of Wine by Category: % Total Volume Growth 2012-2017
Table 105 Sales of Wine by Category: % Total Value Growth 2012-2017
Table 106 Sales of Wine by Off-trade vs On-trade: Volume 2012-2017
Table 107 Sales of Wine by Off-trade vs On-trade: Value 2012-2017
Table 108 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 109 Sales of Wine by Off-trade vs On-trade: % Value Growth 2012-2017
Table 110 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2012-2017
Table 111 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2012-2017
Table 112 Sales of Still White Wine by Price Segment: % Off-trade Volume 2012-2017
Table 113 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2012-2017
Table 114 GBO Company Shares of Still Light Grape Wine: % Total Volume 2013-2017
Table 115 NBO Company Shares of Still Light Grape Wine: % Total Volume 2013-2017
Table 116 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2014-2017
Table 117 GBO Company Shares of Champagne: % Total Volume 2013-2017
Table 118 NBO Company Shares of Champagne: % Total Volume 2013-2017
Table 119 LBN Brand Shares of Champagne: % Total Volume 2014-2017
Table 120 GBO Company Shares of Other Sparkling Wine: % Total Volume 2013-2017
Table 121 NBO Company Shares of Other Sparkling Wine: % Total Volume 2013-2017
Table 122 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2014-2017
Table 123 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2013-2017
Table 124 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2013-2017
Table 125 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2014-2017
Table 126 Forecast Sales of Wine by Category: Total Volume 2017-2022
Table 127 Forecast Sales of Wine by Category: Total Value 2017-2022
Table 128 Forecast Sales of Wine by Category: % Total Volume Growth 2017-2022
Table 129 Forecast Sales of Wine by Category: % Total Value Growth 2017-2022
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