Dietary Supplements in Poland

  • ID: 313093
  • Report
  • Region: Poland
  • 24 Pages
  • Euromonitor International
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Both public administration entities and players’ associations agree on the need for regulation of the dietary supplements industry. As of 2018, dietary supplements were considered as a food in legal terms, thus are covered by food law, resulting in an extremely easier process of product introduction compared to OTC products.

The Dietary Supplements in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dietary Supplements market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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DIETARY SUPPLEMENTS IN POLAND

List of Contents and Tables
Headlines
Prospects
Industry Needs Regulation
Associations Try To Overcome Bad Publicity
Ageing of the Population Fuels Demand for Specific Dietary Supplements
Competitive Landscape
Polski Lek Leads Dietary Supplements Due To the Iconic Plusssz Brand
Producers Keep Investing in Advertising
Category Data
Table 1 Sales of Dietary Supplements by Category: Value 2013-2018
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 3 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 5 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 6 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 7 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 8 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Executive Summary
Good Economic Situation, Flu Epidemic and Growing Trend Towards Self-care Support Sales
Customers Do Not Distinguish Between OTC Medicines and Dietary Supplements; They Look for Rapid Results
Category Is Very Fragmented and Balanced Between Domestic and International Players
Chemists/pharmacies Remains the Biggest Distribution Channel
Consumer Health in Poland Has A Positive Outlook Over the Medium Term
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Distribution of Consumer Health by Format: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format and Category: % Value 2018
Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches
Sources
Summary 2 Research Sources
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