Energy Drinks in Brazil

Energy drinks saw yet another year of double-digit off-trade volume growth in Brazil in 2024, with increasing sales of both regular and reduced sugar energy drinks, although regular continued to dominate. In Brazil, the consumption of energy drinks is driven by multiple factors, including their appealing taste, the energising and alertness-enhancing effects of caffeine, their association with social events, and the desire for a productivity boost, particularly during work or when studying.

The Energy Drinks in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Reduced Sugar Energy Drinks, Regular Energy Drinks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Energy Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.