FEATURED COMPANIES
- Apple Inc.
- Augmented Pixels Inc.
- DAQRI
- LM3LABS Corp.
- Mybrana Network S.L.
- Snap, Inc.
Global Mobile Augmented Reality (MAR) Market to Reach $230.6 Billion by 2027
Amid the COVID-19 crisis, the global market for Mobile Augmented Reality (MAR) estimated at US$10.7 Billion in the year 2020, is projected to reach a revised size of US$230.6 Billion by 2027, growing at a CAGR of 55% over the analysis period 2020-2027. Marketing, one of the segments analyzed in the report, is projected to record a 49.7% CAGR and reach US$77.2 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Gaming segment is readjusted to a revised 59.6% CAGR for the next 7-year period.
The U.S. Market is Estimated at $3.3 Billion, While China is Forecast to Grow at 52.6% CAGR
The Mobile Augmented Reality (MAR) market in the U.S. is estimated at US$3.3 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$36.9 Billion by the year 2027 trailing a CAGR of 52.6% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 48.5% and 47% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 37.1% CAGR.
Education Segment to Record 43.8% CAGR
In the global Education segment, USA, Canada, Japan, China and Europe will drive the 43.8% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$1.2 Billion in the year 2020 will reach a projected size of US$15.7 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$29.1 Billion by the year 2027.
Select Competitors (Total 103 Featured):
Amid the COVID-19 crisis, the global market for Mobile Augmented Reality (MAR) estimated at US$10.7 Billion in the year 2020, is projected to reach a revised size of US$230.6 Billion by 2027, growing at a CAGR of 55% over the analysis period 2020-2027. Marketing, one of the segments analyzed in the report, is projected to record a 49.7% CAGR and reach US$77.2 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Gaming segment is readjusted to a revised 59.6% CAGR for the next 7-year period.
The U.S. Market is Estimated at $3.3 Billion, While China is Forecast to Grow at 52.6% CAGR
The Mobile Augmented Reality (MAR) market in the U.S. is estimated at US$3.3 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$36.9 Billion by the year 2027 trailing a CAGR of 52.6% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 48.5% and 47% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 37.1% CAGR.
Education Segment to Record 43.8% CAGR
In the global Education segment, USA, Canada, Japan, China and Europe will drive the 43.8% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$1.2 Billion in the year 2020 will reach a projected size of US$15.7 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$29.1 Billion by the year 2027.
Select Competitors (Total 103 Featured):
- Apple Inc.
- Augmensys GmbH
- Augment
- Augmented Pixels Inc.
- Blippar
- Catchoom Technologies
- DAQRI
- Google Inc.
- Gravity Jack
- Hunter Research and Technology, LLC
- LM3LABS Corp.
- Marxent Labs LLC
- Mollejuo Software, Inc.
- Mybrana Network S.L.
- Niantic, Inc.
- Occipital Inc.
- Seabery Augmented Technology
- Snap, Inc.
- ViewAR GmbH
- VividWorks Ltd.
- Wikitude GmbH
- Zappar Ltd.
Frequently Asked Questions about the Global Market for Mobile Augmented Reality (MAR)
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Note: Product cover images may vary from those shown
FEATURED COMPANIES
- Apple Inc.
- Augmented Pixels Inc.
- DAQRI
- LM3LABS Corp.
- Mybrana Network S.L.
- Snap, Inc.
I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
III. MARKET ANALYSIS
IV. COMPETITION
Note: Product cover images may vary from those shown
A selection of companies mentioned in this report includes:
- Apple Inc.
- Augmensys GmbH
- Augment
- Augmented Pixels Inc.
- Blippar
- Catchoom Technologies
- DAQRI
- Google Inc.
- Gravity Jack
- Hunter Research and Technology, LLC
- LM3LABS Corp.
- Marxent Labs LLC
- Mollejuo Software, Inc.
- Mybrana Network S.L.
- Niantic, Inc.
- Occipital Inc.
- Seabery Augmented Technology
- Snap, Inc.
- ViewAR GmbH
- VividWorks Ltd.
- Wikitude GmbH
- Zappar Ltd.
Note: Product cover images may vary from those shown
