Gardening in Italy

Value sales of gardening in Italy decreased in 2024, facing a slight downturn due to extreme weather conditions. Severe spring floods in Emilia Romagna, caused by Storm Boris, submerged thousands of hectares of farmland, while an unprecedented drought in Sicily led to the near-complete drying of Lake Pergusa. Coldiretti, the National Confederation of Direct Cultivators and Italy’s largest farmers’ association, estimated climate-related losses to Italian agriculture at around EUR8.

The Gardening in Italy report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2029 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Garden Care, Gardening Equipment, Horticulture, Other Gardening, Pots and Planters.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Gardening market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.