Global Native Starch Market - Growth, Trends, and Forecast (2020 - 2025)

The global native starch market is projected to register a CAGR of 4.27% during the forecast period (2020-2025).

• Native starches are the pure forms of starch, which can be obtained from sources, such as corn, wheat, potato, rice, cassava, and tapioca. These long-chain carbohydrates are insoluble in cold water and swell to different degrees, depending on the type and temperature.
• Furthermore, these starches have been used in the food industry for many years. However, due to their limitations, such as breaking down when reheated or in acidic environments, some food manufacturers have shifted to food starches that are physically, chemically, or enzymatically modified, thus, restricting the market growth.

Key Market Trends

Increasing Investment in the Starch Market, to Strengthen the Growth

The manufacturers across the world are producing over 600 products from native starches, contributing to the global market. According to the European Starch Industry Association, in 2018, the total starch production in Europe, from EU wheat, maize, and potatoes, was 10.7 million metric ton, in comparison to the 8.7 million metric ton registered in 2004. Additionally, certain manufacturers are focusing on developing products, in order to cater to the various requirements of the food companies, to gain a competitive advantage, thereby, driving the market growth.

North America Dominates the Market

The consumption of native starches is widely witnessed in the region. These starches are specially designed for light-colored applications with subtle flavors, to be used in processed food products, aiding in maintaining the appeal of the product. In June 2019, Ingredion Incorporated launched NOVATION® Lumina functional native starches, to enhance the appeal of most delicate food products in the region. Therefore, most of the countries of the region, including Costa Rica and Guatemala, import native starches from their neighboring nations, such as the United States and Mexico.

Competitive Landscape

The market is highly fragmented, owing to the presence of numerous regional and global players. The major strategies adopted by the companies operating in the global native starch market are expansions, product innovations, and partnerships. Product innovation holds the major share of the strategies adopted by the key players. Among the players, Ingredion Incorporated contributed a major share to the product innovation strategy. In April 2019, the company launched a functional native NOVATION® Indulge 2920 starch, which can be used across a range of savory and dairy products, from soups and sauces to dairy desserts and dairy drinks.

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