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Premium Beauty and Personal Care in Serbia

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    Report

  • 22 Pages
  • June 2022
  • Region: Serbia
  • Euromonitor International
  • ID: 4538275
The Coronavirus (COVID-19) crisis in Serbia more harshly impacted premium beauty and personal care than mass beauty and personal care in 2020. Many consumers were quick to cut back on or eschew purchases of some premium products as lockdowns, face mask wearing and social distancing, remote working and distance learning and limited social opportunities militated against usage.

The Premium Beauty and Personal Care in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances , Premium Hair Care, Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2020 IMPACT
  • Overall decline witnessed in premium beauty and personal care as consumers rein in their spending or trade down due to the uncertain economic impact of COVID-19
  • A lack of advertising and less social interaction reduce purchases of premium beauty and personal care
  • E-commerce and modern retail outlets benefit the most from the COVID-19 lockdown

RECOVERY AND OPPORTUNITIES
  • Purchases of premium products expected to rebound in 2021 and maintain strong growth rates as life returns to normal post-COVID-19
  • Discounts and new launches are expected in the forecast period to entice greater consumption of premium beauty and personal care products
  • Ongoing modernisation of retailing will continue to shape consumer behaviour towards e-commerce and modern retail channels

CATEGORY DATA
  • Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
  • Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2016-2020
  • Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2017-2020
  • Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2020-2025
  • Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2020-2025

EXECUTIVE SUMMARY
  • COVID-19 impact on beauty and personal care
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for beauty and personal care?

MARKET DATA
  • Table 7 Sales of Beauty and Personal Care by Category: Value 2015-2020
  • Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
  • Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
  • Table 13 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
  • Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
  • Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 1 Research Sources