+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Mass Beauty and Personal Care in Tunisia

  • ID: 4538297
  • Report
  • May 2021
  • Region: Tunisia
  • 24 Pages
  • Euromonitor International
Beauty and personal care in Tunisia continued to be characterised by mass products in 2020, given that most consumers were already price-sensitive due to their low incomes prior to the COVID-19 crisis, and the closures of many businesses during the pandemic only weakened the household and personal budgets of many in 2020.

The Mass Beauty and Personal Care in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Mass Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown

KEY DATA FINDINGS
2020 IMPACT
  • Mass products continue to characterise beauty and personal care in 2020
  • Retail value growth largely due to average unit price increases in 2020
  • Some channel shifts evident during the COVID-19 pandemic

RECOVERY AND OPPORTUNITIES
  • A strong recovery for mass beauty and personal care over the forecast period
  • Modern grocery retailing set to recover share
  • Social media to become more important as a marketing tool

CATEGORY DATA
  • Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2015-2020
  • Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2016-2020
  • Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2017-2020
  • Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2020-2025
  • Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2020-2025

EXECUTIVE SUMMARY
  • COVID-19 impact on beauty and personal care
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for beauty and personal care?

MARKET DATA
  • Table 7 Sales of Beauty and Personal Care by Category: Value 2015-2020
  • Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
  • Table 12 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
  • Table 13 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
  • Table 14 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
  • Table 15 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown