New Zealand Hair Care & Styling Products Market Analysis (2013 - 2023)

This data guide on Hair Care & Styling Products provides a complete overview of the market during the period 2010-2018, while the forecast data is provided till 2023. The data guide comprises retail sales, of various categories within Hair Care & Styling Products, such as Hair Loss Treatments, Salon Hair Care (Retail), Styling Products, Conditioner, Hair Colorants, and Perms and Relaxants, along with their values, volume and channels of distribution. Furthermore, it provides an in-depth analysis of the various segments in the Hair Care & Styling Products market, along with their growth perspective, which is expected to help in venturing into specific growth areas.

This guide helps in making well-informed business decisions, primarily regarding the latest market trends and product developments. Extensive secondary and primary researches/interviews are conducted as a part of the market analysis.

The New Zealand Hair Care & Styling Products market registered a growth of 2.01% to reach 187 NZD Mn in 2018.Hair Gel constitute the leading segment in Styling Products category, which recorded a per capita expenditure of 1.505 NZD in 2018. On the other hand, Relaxants is the fastest growing segment in the Perms and Relaxants category. The Shampoo category is expected to reach 86.21831609899999 by 2023, witnessing a healthy CAGR of 2.44%. Among distribution channels, Supermarkets and Hypermarkets are the preferred destination among the populace.

Some of the Key Takeaways

Hair Gel was the fastest growing segment in the last five years, with a CAGR of 2.9%.
The volume sale of Shampoo category observed a flat sale, despite the robust value growth.
The Semi-Permanent Colorants segment is expected to witness a healthy value CAGR of 4.33% during the forecast period.