The global gluten-free pasta market was valued at $909.8 million in 2017 and is projected to reach $1,289.2 million by 2025, growing at a CAGR of 4.5% from 2018 to 2025. The rise in the number of celiac disease patients and a surge in food intolerant population are the two main factors that drive the growth of the global gluten-free pasta market in terms of value sales.
Celiac disease is an autoimmune disorder where the parts of the small intestine are damaged or destroyed by the immune system due to reaction from gluten ingestion. This affects the absorption of nutrients into the body and can lead to various associated illnesses including, but not limited to, malnutrition, osteoporosis, and anemia. According to Agriculture and Agri-Food Canada, around 3 million Americans suffer from celiac disease, and it is estimated that 40 million of the Americans are gluten-intolerant or sensitive. Thus, these consumers opt for a gluten-free diet. They seek products that are gluten-free and are easy to consume. More than 80% of this population is not aware that they are suffering from celiac disease. There is growth in the availability of gluten-free products owing to the rise in the number of celiac disease patients.
According to the World Health Organization (WHO), food intolerance and sensitivities affect approximately 1-2% of the global population. WHO also reveals growth in the prevalence of the celiac disease. Over the past two decades, there have been consumers suffering from intolerance to various food products such as dairy, meat, soy, carbohydrate as well as gluten, which has provided immense opportunity for free-from food products in the market. Consumers with food intolerance are very conscious about food intake. Various key food manufacturers strategize on coming up with such kind of food products that cater to the requirement of these consumers owing to the rise in the number of food intolerant consumers, Gluten-free pasta is one of them. Thus, an increase in demand for various free-from products boosts the growth of the gluten-free pasta market.
The Asia-Pacific market has been enduring with the new trends in the food & beverages segment over the past couple of years. Some of the Asian countries, such as China, India, and Japan are now gradually turning their preference toward western food products. Therefore, there has been an increase in the consumption rate of pasta in these regions. On the other hand, a major chunk of the Asia-Pacific population especially the millennials has been adopting a healthier lifestyle. They are extremely diet conscious by carefully choosing between food products having low sugar and fat contents. Some of these customers even seek products that are gluten-free. This provides immense opportunity for the growth of the gluten-free pasta market in terms of value sales during the forecast period.
Some of the key companies profiled in the report include AMI Operating Inc., Quinoa Corporation, H.J. Heinz Company L.P., Barilla G.E R. F. LLI S.P.A., RP’s Pasta Company, DR. SCHäR AG/SPA, Bionaturae LLC, Jovial Foods Inc., Pastificio Lucio Garofalo S.p.A., and Doves Farm Foods Ltd.
KEY BENEFITS FOR STAKEHOLDERS
- The report provides an extensive analysis of the current and emerging market trends and opportunities in the global gluten-free pasta market.
- The report provides a detailed qualitative and quantitative analysis of current trends and future estimations that help evaluate the prevailing market opportunities.
- A comprehensive analysis of the factors that drive and restrict the growth of the market is provided.
- An extensive analysis of the market is conducted by following key product positioning and monitoring the top competitors within the market framework.
- The report provides extensive qualitative insights on the potential segments or regions exhibiting favorable growth.
KEY MARKET SEGMENTS
By Product Type
- Brown Rice Pasta
- Quinoa Pasta
- Chickpea Pasta
- Multigrain Pasta
By Distribution Channel
- Retail Shops
- Supermarket/Hypermarket
- E-commerce
By Region
- North America
o U.S.
o Canada
o Mexico
- Europe
o UK
o Germany
o France
o Italy
o Spain
o Russia
o Rest of Europe
- Asia-Pacific
o China
o India
o Japan
o Australia and New Zealand
o Rest of Asia-Pacific
- LAMEA
o Latin America
o Middle East
o Africa
Table of Contents
Executive Summary
According to this report titled,'Gluten-Free Pasta Market by Product Type and Distribution Channel: Global Opportunity Analysis and Industry Forecast, 2018 - 2025', the global gluten-free pasta market size was valued at $909.8 million in 2017, and is projected to reach $1,289.2 million by 2025, growing at a CAGR of 4.5% from 2018 to 2025. In 2017, Europe accounted for nearly 45.6% of the gluten-free pasta market share.The global pasta consumption has been on the rise, fostering the pasta global trend, which is attributable to the rise in awareness about the various health benefits associated with the consumption of pasta. North America and Europe has witnessed higher concentration of pasta consumption. According to the Department of Environment, Food and Rural Affairs (DEFRA), in 2017, the per capita consumption of pasta in France was 8.1 kg, whereas in Germany it was 7.7 kg. Italy by far has the highest number of pasta consumers recording 9kg per capita consumption. As per National Pasta Association, consumption of pasta in the U.S. accounted for 2.7 million tons in 2017. These regions comprise majority gluten-intolerant consumers, thus boosting the gluten-free pasta market growth.
Gluten-free products are generally more expensive than the regular food products containing wheat ingredients. This is attributable to the additional costs incurred on developing gluten-free food products. According to the Gluten-Intolerance Group of North America, celiac shoppers estimated that up to 30% of their entire monthly grocery bill was spent on gluten-free products. Consumers with gluten intolerance are expected to have less preference over gluten-free food products due to high pricing of these products.
High price range of the products available in the market is one of the key challenges incurred by the players of the market. However, this can be alleviated by providing its target customers with private labeled products at lower price range. Many retailers in the U.S. have taken advantage of the gluten-free market by providing gluten-free private label products as well as special in-store signage and locations for gluten-free packaged foods. Thus, emergence of private label players is one of the most influential gluten-free pasta market trends during the forecast period.
Over the past couple of years, there has been significant growth in demand for various gluten-free food product including gluten-free pasta due to rise in number of celiac disease and health-conscious customers. Gluten-free food products promote several key health benefits to its target customers. This factor provides lucrative opportunities for multinational food manufacturers by strategizing on extending its product portfolio with gluten-free food products including pastas, which are expected to cater to the requirements of the customers. Small and medium enterprises (SME) can take advantage over premium priced gluten-free food products. There are several companies that are completely dedicated on the manufacturing and selling of gluten-free products. Glutino, a Canadian company, sells gluten-free foods and its American subsidiary currently holds the largest share for traditional gluten-free pasta market.
Major players in the gluten-free pasta industry have adopted strategies such as acquisition, partnership & agreement, merger, and geographical expansion, to expand their market share and increase profitability.
Key Findings of the Gluten-Free Pasta Market:
In 2017, based on product type, the brown rice pasta segment accounted for around 32.2% share, growing at a CAGR of 4.3% from 2018 to 2025.
In 2017, based on distribution channel, the retail store segment accounted for 55.0% share of the market and is expected to growth at the highest CAGR of 4.1%.
In 2017, based on region, Europe accounted for a prominent market share of market and is anticipated to grow at a CAGR of 4.0% throughout the forecast period.
The key players of market profiled in report include AMI Operating Inc., Quinoa Corporation, H.J. Heinz Company L.P., Barilla G.E R. F. LLI S.P.A., RPs Pasta Company, DR. SCHR AG/SPA, Bionaturae LLC, Jovial Foods Inc., Pastificio Lucio Garofalo S.p.A., and Doves Farm Foods Ltd.
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 233 |
Published | April 2019 |
Forecast Period | 2017 - 2025 |
Estimated Market Value ( USD | $ 909.8 million |
Forecasted Market Value ( USD | $ 1289.2 million |
Compound Annual Growth Rate | 4.5% |
Regions Covered | Global |