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Austria: Health & Beauty - Market Shares, Summary & Forecasts to 2023

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  • 48 Pages
  • January 2020
  • Region: Austria
  • GlobalData
  • ID: 5006560
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Austria: Health & Beauty - Market Shares, Summary & Forecasts to 2023


Austria: Health & Beauty - Market Shares Summary Forecasts to 2023 provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Austria retail environment. In addition, it analyzes the key consumer trends influencing Austria health and beauty industry

Health & beauty sector stood at EUR5.5 billion in 2019, up 3.0% on 2018 and is forecast to grow at a CAGR of 3.2% from 2018-2023 to reach EUR6.2 billion. Increasing interest in wellbeing and personal care, the frequency of natural & organic beauty product launches, and growing demand for skin care & color cosmetics are expected to propel growth in the sector

What else does this report offer?
  • In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
  • The report also details major retailers in health and beauty category group with their product proposition analysis and market positioning in 2018 along with recent key developments
  • Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
  • Retail sales and the fastest-growing product categories in health and beauty sector
  • Qualitative and quantitative insights of changing retail dynamics in health and beauty sector

  • Growing health awareness & rising aging population support sector growth
  • Growth is driven by rising demand for natural & organic cosmetics
  • Increasing aging population in the country to boost healthcare products sales
  • Drug stores and health & beauty stores continue to remain the dominant channel
  • Social media platforms and online influencers encourage online spending
  • Bipa loses share owing to its slow growth in online sales

Reasons to buy:
  • Gain a comprehensive knowledge on health and beauty sector in Austria retail market and develop a competitive advantage from the start of your supply chain
Investigate current and forecast behavior trends in health and beauty category to identify the best opportunities to exploit
  • Analysis of key international and domestic players operating in the health and beauty market
  • Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the health and beauty market
  • Analysis of key international and domestic players operating in Austria retail market - including store counts and revenues that give you a competitive edge and identify opportunities to improve your market share

Table of Contents

Key Findings
The State of the Nation
The State of Retail
Health & beauty

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Bipa
  • dm
  • Müller
  • Spar
  • Gewusst Wie
  • Marionnaud
  • Billa
  • Douglas
  • Fielmann
  • Lidl