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United States Energy Drink Market Forecast 2021-2027, Industry Trends, Share, Insight, Growth, Impact of COVID-19, Opportunity Company Analysis

  • ID: 5459149
  • Report
  • October 2021
  • Region: United States
  • 140 Pages
  • Renub Research

FEATURED COMPANIES

  • Constellation Brands
  • National Beverage Corp
  • PepsiCo
  • Red Bull
  • Suntory Holdings Limited
In the United States, energy drinks' consumption has gained immense popularity among the millennial population over the last decade, and it has now become a multibillion-dollar industry. It is an integral part of social gatherings, parties, and celebrations in the United States. An energy drink contains stimulant compounds, usually caffeine, which is marketed as providing mental and physical stimulation. It is not carbonated and contains sugar, other sweeteners, herbal extracts, taurine, and amino acids. According to the publisher, United States Energy Drink Market will be US$ 28.25 Billion by 2027

Factors Driving Energy Drink Market of United States


Besides, the massive consumption of energy drinks and the huge coffee experience in the United States has promoted the idea of energy shots into the mainstream, a major factor driving the sales of energy drinks in the country. The expanding health consciousness among individuals, along with sedentary lifestyles and busy schedules of working professionals, is shifting consumer preferences towards functional beverages. This, in turn, is continuing to fuel the growth of the United States energy drink industry

Additionally, the consumption of energy drinks has turned into a status symbol, especially for the youth residing in urban areas. This has happened in an increased dependence on energy drinks. Specific clean-label claims, like non-organic, natural and organic, among others, are influencing consumers, primarily teenagers and young adults (major target consumers), who indulge in sports activities

United States Energy Drink Market was US$ 19.63 Billion in 2020


Based on type, the United States Energy Drink Industry is segmented into Alcoholic and Non-Alcoholic Beverages. Non-Alcoholic beverages comprise sports drinks, bottled water, carbonated drinks, fruit and vegetable juices, and ready-to-drink tea and coffee. At present, a significant rise in the number of individuals participating in sports and other physical activities is catalyzing the demand for energy drinks in the United States as they help increase energy levels and enhance mental alertness and physical performance

United States Energy Drink Market size will grow with a CAGR of 5.34% during (2020-2027)


Energy drink remains the most popular supplement besides multivitamins in the American adolescent young and adult population. Most of all, American male and female adolescents use these supplements regularly to maintain a healthy lifestyle. The primary reason for their use is a desire to reduce or control body fat, along with growing rates of lifestyle-related diseases, which inspired health-oriented consumers to opt for healthy and sugar-free drinks. As per Statista, in 2018, 33.85 percent of respondents aged 18 to 29 years stated they drink energy drinks regularly

Based on Distribution Channels


In the United States, distribution channels such as Convenience Stores, Foodservice, Mass Merchandisers, Supermarket and others are provided energy drinks in multiple flavors and primary packaging, including plastic, glass, and metals. PET bottles and cans provide consumers with a wide range to choose their suitable drinks based on packaging and flavor

Furthermore, the availability of energy drinks on e-commerce platforms has resulted in the convenience of buying goods without any physical constraints. E-commerce offers convenience and comfort and provides information regarding products, prices, benefits, and comprehensive value evaluation before committing a purchase

COVID-19 Impact on United States Energy Drink Market Size


The exclusive sales of energy drinks declined considerably during the COVID-19 pandemic due to limited consumer demand as outdoor activities were refrained and a reduction in inventory by the major companies, including Monster Beverage. Additionally, the production of numerous products launches, thereby hindering the market growth over the medium term

Energy Drinks Industry of USA is highly consolidated with Key Players


Companies like Red Bull, Monster Beverage Corporation, PepsiCo, National Beverage Corp, Suntory Holdings Limited and Constellation Brands working in the market are concentrating on personalization and convenience. They also provide healthy, zero-calorie, and low-sugar functional energy drinks to scale their energy drink production in the United States

This report United States Energy Drink Market, by Type (Alcoholic and Non-Alcoholic), Product (non-organic, natural and organic), Packaging (plastic, glass, metals and others), End-Users (Kids, Adults, Teenagers), Gender (Women, Man), Distribution Channel (Convenience Stores, Foodservice, Mass Merchandisers, Supermarket and others), Company Analysis (Red Bull, Monster Beverage Corporation, PepsiCo, National Beverage Corp, Suntory Holdings Limited and Constellation Brands)” provides complete details on United States Energy Drink Industry

Type - United States Energy Drink Market has covered from 2 viewpoints:


1. Alcoholic
2. Non-Alcoholic

Product - United States Energy Drink Market has covered from 3 viewpoints:


1. Non Organic
2. Organic
3. Natural

Packaging - United States Energy Drink Market has covered from 4 viewpoints:


1. Plastic
2. Glass
3. Metal
4. Other

End User - United States Energy Drink Market has covered from 3 viewpoints:


1. Kids
2. Adults
3. Teenagers

Gender - United States Energy Drink Market has covered from 2 viewpoints:


1. Women
2. Man

Distribution Channel - United States Energy Drink Market has covered from 5 viewpoints:


1. Convenience Stores
2. Foodservice
3. Mass Merchandisers
4. Supermarket
5. Other

All key players have been covered from 3 viewpoints

  • Overview
  • Recent Developments
  • Financial Insights

Company Analysis


1. Red Bull
2. Monster Beverage Corporation
3. PepsiCo
4. National Beverage Corp
5. Suntory Holdings Limited
6. Constellation Brands
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Constellation Brands
  • National Beverage Corp
  • PepsiCo
  • Red Bull
  • Suntory Holdings Limited

1. Introduction2. Research & Methodology3. Executive Summary
4. Market Dynamics
4.1 Growth Drivers
4.2 Challenges
5. United States Energy Drink Market
6. Market Share - United States Energy Drink Analysis
6.1 By Type
6.2 By Product
6.3 By Packaging
6.4 End User
6.5 By Gender
6.6 By Distribution Channel
7. Type - United States Energy Drink Market
7.1 Alcoholic
7.2 Non-Alcoholic
8. Product - United States Energy Drink Market
8.1 Non Organic
8.2 Organic
8.3 Natural
9. Packaging - United States Energy Drink Market
9.1 Plastic
9.2 Glass
9.3 Metal
9.4 Other
10. End User - United States Energy Drink Market
10.1 Kids
10.2 Adults
10.3 Teenagers
11. Gender - United States Energy Drink Market
11.1 Women
11.2 Man
12. Distribution Channel - United States Energy Drink Market
12.1 Convenience Stores
12.2 Foodservice
12.3 Mass Merchandisers
12.4 Supermarket
12.5 Other
13. Key Players
13.1 Red Bull
13.1.1 Overview
13.1.2 Recent Development
13.1.3 Revenue
13.2 Monster Beverage Corporation
13.2.1 Overview
13.2.2 Recent Development
13.2.3 Revenue
13.3 PepsiCo
13.3.1 Overview
13.3.2 Recent Development
13.3.3 Revenue
13.4 National Beverage Corp
13.4.1 Overview
13.4.2 Recent Development
13.4.3 Revenue
13.5 Suntory Holdings Limited
13.5.1 Overview
13.5.2 Recent Development
13.5.3 Revenue
13.6 Constellation Brands
13.6.1 Overview
13.6.2 Recent Development
13.6.3 Revenue
List of Figures:
Figure-01: United States Energy Drink Market (Billion US$), 2016 - 2020
Figure-02: Forecast for - United States Energy Drink Market (Billion US$), 2021 - 2027
Figure-03: Type - Long-Life United States Energy Drink Market (Billion US$), 2016 - 2020
Figure-04: Type - Forecast for Long-Life United States Energy Drink Market (Billion US$), 2021 - 2027
Figure-05: Type - Metal United States Energy Drink Market (Billion US$), 2016 - 2020
Figure-06: Type - Forecast for Metal United States Energy Drink Market (Billion US$), 2021 - 2027
Figure-07: Products - Non Organic Market (Billion US$), 2016 - 2020
Figure-08: Products - Forecast for Non Organic Market (Billion US$), 2021 - 2027
Figure-09: Products - Organic Market (Billion US$), 2016 - 2020
Figure-10: Products - Forecast for Organic Market (Billion US$), 2021 - 2027
Figure-11: Products - Natural Market (Billion US$), 2016 - 2020
Figure-12: Products - Forecast for Natural Market (Billion US$), 2021 - 2027
Figure-13: Packaging - Plastic Market (Billion US$), 2016 - 2020
Figure-14: Packaging - Forecast for Plastic Market (Billion US$), 2021 - 2027
Figure-15: Packaging - Glass Market (Billion US$), 2016 - 2020
Figure-16: Packaging - Forecast for Glass Market (Billion US$), 2021 - 2027
Figure-17: Packaging - Metal Market (Billion US$), 2016 - 2020
Figure-18: Packaging - Forecast for Metal Market (Billion US$), 2021 - 2027
Figure-19: Packaging - Others Market (Billion US$), 2016 - 2020
Figure-20: Packaging - Forecast for Others Market (Billion US$), 2021 - 2027
Figure-21: End User - Kids Market (Billion US$), 2016 - 2020
Figure-22: End User - Forecast for Kids Market (Billion US$), 2021 - 2027
Figure-23: End User - Adults Market (Billion US$), 2016 - 2020
Figure-24: End User - Forecast for Adults Market (Billion US$), 2021 - 2027
Figure-25: End User - Teenagers Market (Billion US$), 2016 - 2020
Figure-26: End User - Forecast for Teenagers Market (Billion US$), 2021 - 2027
Figure-27: Gender - Women Market (Billion US$), 2016 - 2020
Figure-28: Gender - Forecast for Women Market (Billion US$), 2021 - 2027
Figure-29: Gender - Man Market (Billion US$), 2016 - 2020
Figure-30: Gender - Forecast for Man Market (Billion US$), 2021 - 2027
Figure-31: Distribution Channel - Convenience Stores Market (Billion US$), 2016 - 2020
Figure-32: Distribution Channel - Forecast for Convenience Stores Market (Billion US$), 2021 - 2027
Figure-33: Distribution Channel - Foodservice Market (Billion US$), 2016 - 2020
Figure-34: Distribution Channel - Forecast for Foodservice Market (Billion US$), 2021 - 2027
Figure-35: Distribution Channel - Mass Merchandisers Market (Billion US$), 2016 - 2020
Figure-36: Distribution Channel - Forecast for Mass Merchandisers Market (Billion US$), 2021 - 2027
Figure-37: Distribution Channel - Supermarket Market (Billion US$), 2016 - 2020
Figure-38: Distribution Channel - Forecast for Supermarket Market (Billion US$), 2021 - 2027
Figure-39: Distribution Channel - Others Market (Billion US$), 2016 - 2020
Figure-40: Distribution Channel - Forecast for Others Market (Billion US$), 2021 - 2027
Figure-41: Red Bull - Global Revenue (Billion US$), 2017 - 2020
Figure-42: Red Bull - Forecast for Global Revenue (Billion US$), 2021 - 2027
Figure-43: Monster Beverage Corporation - Global Revenue (Billion US$), 2017 - 2020
Figure-44: Monster Beverage Corporation - Forecast for Global Revenue (Billion US$), 2021 - 2027
Figure-45: PepsiCo - Global Revenue (Billion US$), 2017 - 2020
Figure-46: PepsiCo - Forecast for Global Revenue (Billion US$), 2021 - 2027
Figure-47: National Beverage Corp - Global Revenue (Billion US$), 2017 - 2020
Figure-48: National Beverage Corp - Forecast for Global Revenue (Billion US$), 2021 - 2027
Figure-49: Suntory Holdings Limited - Global Revenue (Billion US$), 2017 - 2020
Figure-50: Suntory Holdings Limited - Forecast for Global Revenue (Billion US$), 2021 - 2027
Figure-51: Constellation Brands - Global Revenue (Billion US$), 2017 - 2020
Figure-52: Constellation Brands - Forecast for Global Revenue (Billion US$), 2021 - 2027
List of Tables:
Table-01: United States Energy Drink Market Share by Type (Percent), 2016 - 2020
Table-02: Forecast for - United States Energy Drink Market Share by Type (Percent), 2021 - 2027
Table-03: United States Energy Drink Market Share by Product (Percent), 2016 - 2020
Table-04: Forecast for - United States Energy Drink Market Share by Product (Percent), 2021 - 2027
Table-05: United States Energy Drink Market Share by Packaging (Percent), 2016 - 2020
Table-06: Forecast for - United States Energy Drink Market Share by Packaging (Percent), 2021 - 2027
Table-07: United States Energy Drink Market Share by End User (Percent), 2016 - 2020
Table-08: Forecast for - United States Energy Drink Market Share by End User (Percent), 2021 - 2027
Table-09: United States Energy Drink Market Share by Gender (Percent), 2016 - 2020
Table-10: Forecast for - United States Energy Drink Market Share by Gender (Percent), 2021 - 2027
Table-11: United States Energy Drink Market Share by Distribution Channel (Percent), 2016 - 2020
Table-12: Forecast for - United States Energy Drink Market Share by Distribution Channel (Percent), 2021 - 2027
Note: Product cover images may vary from those shown
  • Red Bull
  • Monster Beverage Corporation
  • PepsiCo
  • National Beverage Corp
  • Suntory Holdings Limited
  • Constellation Brands
Note: Product cover images may vary from those shown

In this report, for analyzing the future trends for the studied market during the forecast period, the publisher has incorporated rigorous statistical and econometric methods, further scrutinized by secondary, primary sources and by in-house experts, supported through their extensive data intelligence repository. The market is studied holistically from both demand and supply-side perspectives. This is carried out to analyze both end-user and producer behavior patterns, in the review period, which affects price, demand and consumption trends. As the study demands to analyze the long-term nature of the market, the identification of factors influencing the market is based on the fundamentality of the study market.

Through secondary and primary researches, which largely include interviews with industry participants, reliable statistics, and regional intelligence, are identified and are transformed to quantitative data through data extraction, and further applied for inferential purposes. The publisher's in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of their recommendations and advice.

Primary Research

The primary purpose of this phase is to extract qualitative information regarding the market from the key industry leaders. The primary research efforts include reaching out to participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions. The publisher also established professional corporate relations with various companies that allow us greater flexibility for reaching out to industry participants and commentators for interviews and discussions, fulfilling the following functions:

  • Validates and improves the data quality and strengthens research proceeds
  • Further develop the analyst team’s market understanding and expertise
  • Supplies authentic information about market size, share, growth, and forecast

The researcher's primary research interview and discussion panels are typically composed of the most experienced industry members. These participants include, however, are not limited to:

  • Chief executives and VPs of leading corporations specific to the industry
  • Product and sales managers or country heads; channel partners and top level distributors; banking, investment, and valuation experts
  • Key opinion leaders (KOLs)

Secondary Research

The publisher refers to a broad array of industry sources for their secondary research, which typically includes, however, is not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Patent and regulatory databases for understanding of technical & legal developments
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic new articles, webcasts, and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecasts
 

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