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South Asia Kids Toys Market by Product, Age Group, and Sales Channel: Regional Opportunity Analysis and Industry Forecast 2021-2030

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    Report

  • 175 Pages
  • November 2021
  • Region: Asia Pacific
  • Allied Market Research
  • ID: 5533768
UP TO OFF until Oct 24th 2024
The South Asia kids toys market size was valued at $6,661.8 million in 2020, and is projected to reach $10,996.3 million by 2030, registering a CAGR of 5.4% from 2021 to 2030.



Toys play a crucial role in the growth and development of children. They are important for the development of brain as toys aid in acquiring logical and reasoning skills and help in gaining spatial reasoning. Toys and board games help children learn while also developing social and communication skills. The number of kids is expected to increase in the coming years; thereby, positively impacting the market growth. According to the World Bank, around 25.6% of the global population is under the age of 14. Large consumer base and expanding young population in developing countries, such as India, propel the demand for toys especially in the South Asia.

The South Asia kids toys industry is growing steadily, with India outperforming the average market growth rate. Increased disposable income and favorable demographics have resulted in a higher tendency to spend on toys and entertainment products. With the expansion of family entertainment centers, there is high growth of the market in countries such as India and other South Asian nations. Toys are in high demand due to the growing middle class, rise in per capita income, and the proliferation of schools. Regional players are rapidly expanding their offerings beyond their traditional domains.

Uncertainties about current and future economic conditions along with closure of schools and entertainment centers have hampered the regional demand. The COVID-19 outbreak resulted in widespread economic crisis around the world with the toys industry also facing huge challenges. Furthermore, emergence of an alternate entertainment medium, such as smartphones and tablets, and trade disputes further intensify challenges for the engaged stakeholders.

The South Asia kids toys market is segmented on the basis of product, age group, sales channel, and countries. By product, the market is classified into action figures, building sets, dolls, games and puzzles, sports and outdoor toys, plush, and others. By age group, it is studied across up to 5 years, 5 to 10 years, and above 10 years. By sales channel, the market is divided into hypermarket/supermarket, specialty stores, departmental stores, online channels, and others. By countries, the market is analyzed across India, Sri Lanka, Pakistan, Bangladesh, and rest of South Asia.

On the basis of product, the South Asia kids toys market is segmented into action figures, building sets, dolls, games and puzzles, sports and outdoor toys, plush, and others. The dolls segment leads in terms of market share and is expected to grow with the highest CAGR during the forecast period. On the basis of age group, the South Asia kids toys market is segmented into up to 5 years, 5 to 10 years, and above 10 years. The 5-10 years segment constitutes the major share in the market, and is poised to grow with the highest CAGR during the forecast period.

On the basis of sales channel, the South Asia kids toys market for toys is studied across hypermarket/supermarket, specialty stores, departmental stores, online channels, and others. The specialty stores segment holds the maximum market share in the market; however, online sales channel is poised to grow with the highest CAGR during the forecast period.

Some of the key players profiled in the South Asia kids toys market analysis include the LEGO Group, Hasbro Inc., Mattel Inc., Funskool, Brainsmith, Sri Toys International, Tikiri Toys, Masoom Playmates, Shinsei, Zephyr Toymakers Pvt. Ltd.

KEY BENEFITS FOR STAKEHOLDERS

  • This report provides a quantitative analysis of current trends, estimations, and dynamics of the South Asia kids toys market from 2020 to 2030 to identify the prevailing market opportunities.
  • Porter’s five forces analysis highlights the potency of the buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
  • In-depth analysis of the market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the industry. The market player positioning segment facilitates benchmarking while providing a clear understanding of the present position of the key market players.
  • The report includes analyses of the regional as well as market, key players, market segments, application areas, and growth strategies.

KEY MARKET SEGMENTS


By Product

  • Action Figures
  • Building Sets
  • Dolls
  • Games and Puzzles
  • Sports and Outdoor Toys
  • Plush
  • Others

By Age group

  • Up to 5 Years
  • 5 to 10 Years
  • Above 10 years

By Sales channel

  • Hypermarket/Supermarket
  • Specialty Stores
  • Departmental Stores
  • Online Channels
  • Others

By Country

  • India
  • Sri Lanka
  • Pakistan
  • Bangladesh
  • Rest of South Asia

 

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Table of Contents

CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology
1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key findings
2.2. Snapshot of South Asia kids toys market
2.3. Key findings
2.3.1. Top impacting factors
2.3.2. Top investment pocket
2.4. CXO perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key forces shaping South Asia kids industry/market
3.2.1. Bargaining power of suppliers
3.2.2. Bargaining power of buyers
3.2.3. Threat of new entrants
3.2.4. Threat of substitutes
3.2.5. Intensity of competitive rivalry
3.3. Market dynamics
3.3.1. Drivers
3.3.1.1. Emergence of games in bars and cafes providing impetus to the stagnant market
3.3.1.2. Growth in demand from children and young population
3.3.2. Restraints
3.3.2.1. Imposition of regulations
3.3.2.2. Growth in digitalization and widespread penetration of smartphones is hampering the toys industry
3.3.3. Opportunities
3.3.3.1. Reduction of carbon footprints and environment-friendly initiatives to provide lucrative opportunities
3.3.3.2. Untapped opportunities in developing markets
3.4. COVID-19 impact analysis
3.5. Top player positioning 2020
3.6. Supply chain analysis
CHAPTER 4: SOUTH ASIA KIDS TOYS MARKET, BY PRODUCT
4.1. Overview
4.1.1. Market size and forecast
4.2. Action figures
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast
4.2.3. Market analysis, by country
4.3. Building sets
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast
4.3.3. Market analysis, by country
4.4. Dolls
4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast
4.4.3. Market analysis, by country
4.5. Games & puzzles
4.5.1. Key market trends, growth factors, and opportunities
4.5.2. Market size and forecast
4.5.3. Market analysis, by country
4.6. Sports & outdoor toys
4.6.1. Key market trends, growth factors, and opportunities
4.6.2. Market size and forecast
4.6.3. Market analysis, by country
4.7. Plush
4.7.1. Key market trends, growth factors, and opportunities
4.7.2. Market size and forecast
4.7.3. Market analysis, by country
4.8. Others
4.8.1. Key market trends, growth factors, and opportunities
4.8.2. Market size and forecast
4.8.3. Market analysis, by country
CHAPTER 5: SOUTH ASIA KIDS TOYS MARKET, BY AGE GROUP
5.1. Overview
5.1.1. Market size and forecast
5.2. Up to 5 Years
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast
5.2.3. Market analysis, by country
5.3.5 to 10 Years
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast
5.3.3. Market analysis, by country
5.4. Above 10 years
5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast
5.4.3. Market analysis, by country
CHAPTER 6: SOUTH ASIA KIDS TOYS MARKET, BY SALES CHANNEL
6.1. Overview
6.1.1. Market size and forecast
6.2. Hypermarket/supermarket
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast
6.2.3. Market analysis, by country
6.3. Specialty stores
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast
6.3.3. Market analysis, by country
6.4. Departmental stores
6.4.1. Key market trends, growth factors, and opportunities
6.4.2. Market size and forecast
6.4.3. Market analysis, by country
6.5. Online channels
6.5.1. Key market trends, growth factors, and opportunities
6.5.2. Market size and forecast
6.5.3. Market analysis, by country
6.6. Others
6.6.1. Key market trends, growth factors, and opportunities
6.6.2. Market size and forecast
6.6.3. Market analysis, by country
CHAPTER 7: SOUTH ASIA KIDS TOYS MARKET, BY COUNTRY
7.1. Overview
7.2. Key market trends, growth factors, and opportunities
7.3. Market analysis, by country
7.3.1. India
7.3.1.1. Market size and forecast, by product
7.3.1.2. Market size and forecast, by age group
7.3.1.3. Market size and forecast, by sales channel
7.3.2. Sri Lanka
7.3.2.1. Market size and forecast, by product
7.3.2.2. Market size and forecast, by age group
7.3.2.3. Market size and forecast, by sales channel
7.3.3. Pakistan
7.3.3.1. Market size and forecast, by product
7.3.3.2. Market size and forecast, by age group
7.3.3.3. Market size and forecast, by sales channel
7.3.4. Bangladesh
7.3.4.1. Market size and forecast, by product
7.3.4.2. Market size and forecast, by age group
7.3.4.3. Market size and forecast, by sales channel
7.3.5. Rest of South Asia
7.3.5.1. Market size and forecast, by product
7.3.5.2. Market size and forecast, by age group
7.3.5.3. Market size and forecast, by sales channel
CHAPTER 8: COMPETITION LANDSCAPE
8.1. Top winning strategies
8.2. Product mapping
8.3. Competitive dashboard
8.4. Competitive heat map
8.5. Key developments
8.5.1. Agreement
8.5.2. Business Expansion
8.5.3. Product Launch
8.5.4. Partnership
8.5.5. Joint Venture
8.5.6. Collaboration
CHAPTER 9: COMPANY PROFILES
9.1. BRAINSMITH
9.1.1. Company overview
9.1.2. Key executives
9.1.3. Company snapshot
9.1.4. Product portfolio
9.2. FUNSKOOL
9.2.1. Company overview
9.2.2. Key executives
9.2.3. Company snapshot
9.2.4. Product portfolio
9.2.5. Business performance
9.2.6. Key strategic moves and developments
9.3. HASBRO, INC
9.3.1. Company overview
9.3.2. Key executives
9.3.3. Company snapshot
9.3.4. Operating business segments
9.3.5. Product portfolio
9.3.6. Business performance
9.3.7. Key strategic moves and developments
9.4. MASOOM PLAYMATES
9.4.1. Company overview
9.4.2. Key executives
9.4.3. Company snapshot
9.4.4. Product portfolio
9.5. MATTEL, INC.
9.5.1. Company overview
9.5.2. Key Executives
9.5.3. Company snapshot
9.5.4. Product portfolio
9.5.5. Business performance
9.5.6. Key strategic moves and developments
9.6. SHINSEI
9.6.1. Company overview
9.6.2. Key executives
9.6.3. Company snapshot
9.6.4. Product portfolio
9.7. SRI TOYS INTERNATIONAL
9.7.1. Company overview
9.7.2. Key executives
9.7.3. Company snapshot
9.7.4. Product portfolio
9.8. THE LEGO GROUP
9.8.1. Company overview
9.8.2. Key executives
9.8.3. Company snapshot
9.8.4. Product portfolio
9.8.5. R&D Expenditure
9.8.6. Business performance
9.8.7. Key strategic moves and developments
9.9. TIKIRI TOYS
9.9.1. Company overview
9.9.2. Key executives
9.9.3. Company snapshot
9.9.4. Product portfolio
9.9.5. Key strategic moves and developments
9.10. ZEPHYR TOYMAKERS PVT. LTD.
9.10.1. Company overview
9.10.2. Key executives
9.10.3. Company snapshot
9.10.4. Product portfolio
List of Tables
TABLE 01. SOUTH ASIA KIDS TOYS, MARKET BY PRODUCT, 2020–2030 ($MILLION)
TABLE 02. SOUTH ASIA KIDS TOYS MARKET FOR ACTION FIGURES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 03. SOUTH ASIA KIDS TOYS MARKET FOR BUILDING SETS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 04. SOUTH ASIA KIDS TOYS MARKET FOR DOLLS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 05. SOUTH ASIA KIDS TOYS MARKET FOR GAMES AND PUZZLES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 06. SOUTH ASIA KIDS TOYS MARKET FOR SPORTS AND OUTDOOR TOYS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 07. SOUTH ASIA KIDS TOYS MARKET FOR PLUSH, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 08. SOUTH ASIA KIDS TOYS MARKET FOR OTHERS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 09. SOUTH ASIA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 10. SOUTH ASIA KIDS TOYS MARKET FOR UP TO 5 YEARS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 11. SOUTH ASIA KIDS TOYS MARKET FOR 5 TO 10 YEARS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 12. SOUTH ASIA KIDS TOYS MARKET FOR ABOVE 10 YEARS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 13. SOUTH ASIA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 14. SOUTH ASIA KIDS TOYS MARKET FOR HYPERMARKET/SUPERMARKET, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 15. SOUTH ASIA KIDS TOYS MARKET FOR SPECIALTY STORES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 16. SOUTH ASIA KIDS TOYS MARKET FOR DEPARTMENTAL STORES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 17. SOUTH ASIA KIDS TOYS MARKET FOR ONLINE CHANNELS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 18. SOUTH ASIA KIDS TOYS MARKET FOR OTHERS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 19. SOUTH ASIA TOYS MARKET VALUE, BY COUNTRY, 2020–2030 ($ MILLION)
TABLE 20. INDIA KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 21. INDIA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 22. INDIA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 23. SRI LANKA KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 24. SRI LANKA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 25. SRI LANKA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 26. PAKISTAN KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 27. PAKISTAN KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 28. PAKISTAN KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 29. BANGLADESH KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 30. BANGLADESH KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 31. BANGLADESH KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 32. REST OF SOUTH ASIA KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 33. REST OF SOUTH ASIA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 34. REST OF SOUTH ASIA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 35. BRAINSMITH: KEY EXECUTIVES
TABLE 36. BRAINSMITH: COMPANY SNAPSHOT
TABLE 37. BRAINSMITH: PRODUCT PORTFOLIO
TABLE 38. FUNSKOOL: KEY EXECUTIVES
TABLE 39. FUNSKOOL: COMPANY SNAPSHOT
TABLE 40. FUNSKOOL: PRODUCT PORTFOLIO
TABLE 41. FUNSKOOL: NET SALES, 2018–2020 ($MILLION)
TABLE 42. KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 43. HASBRO, INC: KEY EXECUTIVES
TABLE 44. HASBRO, INC: COMPANY SNAPSHOT
TABLE 45. HASBRO, INC: OPERATING SEGMENTS
TABLE 46. HASBRO, INC: PRODUCT PORTFOLIO
TABLE 47. HASBRO, INC: NET SALES, 2018–2020 ($MILLION)
TABLE 48. KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 49. MASOOM PLAYMATES: KEY EXECUTIVES
TABLE 50. MASOOM PLAYMATES: COMPANY SNAPSHOT
TABLE 51. MASOOM PLAYMATES: PRODUCT PORTFOLIO
TABLE 52. MATTEL, INC.: KEY EXECUTIVES
TABLE 53. MATTEL, INC.: COMPANY SNAPSHOT
TABLE 54. MATTEL, INC.: PRODUCT PORTFOLIO
TABLE 55. MATTEL, INC.: NET SALES, 2018–2020 ($MILLION)
TABLE 56. KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 57. SHINSEI: KEY EXECUTIVES
TABLE 58. SHINSEI: COMPANY SNAPSHOT
TABLE 59. SHINSEI: PRODUCT PORTFOLIO
TABLE 60. SRI TOYS INTERNATIONAL: KEY EXECUTIVES
TABLE 61. SRI TOYS INTERNATIONAL: COMPANY SNAPSHOT
TABLE 62. SRI TOYS INTERNATIONAL: PRODUCT PORTFOLIO
TABLE 63. THE LEGO GROUP: KEY EXECUTIVES
TABLE 64. THE LEGO GROUP: COMPANY SNAPSHOT
TABLE 65. THE LEGO GROUP: PRODUCT PORTFOLIO
TABLE 66. THE LEGO GROUP: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 67. THE LEGO GROUP: NET SALES, 2018–2020 ($MILLION)
TABLE 68. KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 69. TIKIRI TOYS: KEY EXECUTIVES
TABLE 70. TIKIRI TOYS: COMPANY SNAPSHOT
TABLE 71. TIKIRI TOYS: PRODUCT PORTFOLIO
TABLE 72. KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 73. ZEPHYR TOYMAKERS PVT. LTD.: KEY EXECUTIVES
TABLE 74. ZEPHYR TOYMAKERS PVT. LTD.: COMPANY SNAPSHOT
TABLE 75. ZEPHYR TOYMAKERS PVT. LTD.: PRODUCT PORTFOLIO
List of Figures
FIGURE 01. KEY MARKET SEGMENTS
FIGURE 02. SOUTH ASIA KIDS TOYS MARKET
FIGURE 03. TOP IMPACTING FACTORS
FIGURE 04. TOP INVESTMENT POCKETS
FIGURE 05. MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 06. MODERATE BARGAINING POWER OF BUYERS
FIGURE 07. LOW THREAT OF NEW ENTRANTS
FIGURE 08. MODERATE THREAT OF SUBSTITUTES
FIGURE 09. HIGH INTENSITY OF COMPETITIVE RIVALRY
FIGURE 10. SOUTH ASIA KIDS TOYS MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES, 2020–2030
FIGURE 11. SOUTH ASIA KIDS TOYS MARKET SHARE, BY PRODUCT, 2020–2030
FIGURE 12. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR ACTION FIGURES ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 13. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR BUILDING SETS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 14. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR DOLLS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 15. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR GAMES AND PUZZLES ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 16. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR SPORTS AND OUTDOOR TOYS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 17. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR PLUSH ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 18. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR OTHERS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 19. SOUTH ASIA KIDS TOYS MARKET SHARE, BY AGE GROUP, 2020–2030
FIGURE 20. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR UP TO 5 YEARS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 21. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR 5 TO 10 YEARS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 22. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR ABOVE 10 YEARS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 23. SOUTH ASIA KIDS TOYS MARKET SHARE, BY SALES CHANNEL, 2020–2030
FIGURE 24. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR HYPERMARKET/SUPERMARKET ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 25. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR SPECIALTY STORES ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 26. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR DEPARTMENTAL STORES ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 27. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR ONLINE CHANNELS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 28. COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR OTHERS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 29. SOUTH ASIA KIDS TOYS MARKET SHARE, BY COUNTRY, 2020–2030
FIGURE 30. INDIA KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 31. SRI LANKA KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 32. PAKISTAN KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 33. BANGLADESH KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 34. REST OF SOUTH ASIA KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 35. TOP WINNING STRATEGIES, BY YEAR, 2018–2021*
FIGURE 36. TOP WINNING STRATEGIES, BY DEVELOPMENT, 2018–2021* (%)
FIGURE 37. TOP WINNING STRATEGIES, BY COMPANY, 2018–2021*
FIGURE 38. PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 39. COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 40. COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 41. FUNSKOOL: NET SALES, 2018–2020 ($MILLION)
FIGURE 42. FUNSKOOL: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 43. HASBRO, INC: NET SALES, 2018–2020 ($MILLION)
FIGURE 44. HASBRO, INC: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 45. HASBRO, INC: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 46. MATTEL, INC.: NET SALES, 2018–2020 ($MILLION)
FIGURE 47. THE LEGO GROUP: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 48. THE LEGO GROUP: NET SALES, 2018–2020 ($MILLION)
FIGURE 49. THE LEGO GROUP: REVENUE SHARE BY REGION, 2020(%)

Companies Mentioned

  • LEGO Group
  • Hasbro Inc.
  • Mattel Inc.
  • Funskool
  • Brainsmith Sri Toys International
  • Tikiri Toys
  • Masoom Playmates
  • Shinsei
  • Zephyr Toymakers Pvt. Ltd

Methodology

The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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