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One significant obstacle to market expansion is the volatility of raw material supply chains, specifically the sensitivity of chickpea crops to adverse weather conditions. Supply shortages frequently result in price instability, which manufacturers find difficult to manage without impacting retail prices. For instance, the Global Pulse Confederation estimated that chickpea production in India reached 11.04 million metric tonnes in 2024, a figure representing a decline due to climatic challenges. Such unpredictability in the availability of primary ingredients constitutes a persistent risk to the consistent development of the market.
Market Drivers
The increasing adoption of plant-based and vegan lifestyles acts as a primary catalyst for the global hummus market, as consumers frequently replace animal proteins with legume-based alternatives. This dietary shift has elevated hummus from a niche ethnic product to a mainstream essential, valued for its natural plant protein and versatility in dairy-free meal planning.The strength of this sector is reflected in the wider alternative protein market; according to The Good Food Institute's '2024 State of Alternative Proteins' report from April 2024, global retail sales of plant-based foods recently hit $28.6 billion. Highlighting the substantial commercial footprint of established brands, PepsiCo reported that its Sabra brand generated nearly $400 million in U.S. retail sales in 2024.
Concurrently, the market is being transformed by a growing consumer focus on clean-label and organic ingredients. Modern shoppers are closely examining ingredient lists for transparency, preferring brands that use fresh, cold-pressed, or non-GMO components over traditional shelf-stable options containing preservatives like potassium sorbate. This demand for premium quality is driving measurable volume growth for manufacturers that prioritize minimal processing. For example, an article in Entrepreneur from January 2025 titled 'He Quit Working in Toxic Restaurants' noted that the clean-label brand Ithaca Hummus sold 10 million tubs in 2024. This trend compels competitors to innovate beyond basic formulations to meet heightened nutritional expectations.
Market Challenges
The volatility of raw material supply chains, particularly the susceptibility of chickpea crops to adverse weather, serves as a major barrier to the sustained growth of the Global Hummus Market. This reliance on agriculture introduces significant unpredictability into input costs, as climatic disruptions can rapidly diminish both the quality and quantity of yields. When supplies of primary ingredients fluctuate, manufacturers face immediate margin compression and often struggle to maintain stable retail pricing. This economic uncertainty deters long-term investment in production capacity and hinders the industry's ability to reliably meet the growing demand for plant-based convenience foods.Recent production metrics highlight the fragility of this supply network. According to the 2023-24 Annual Report by the USA Dry Pea & Lentil Council, domestic chickpea yields fell by 6% in 2024 due to challenging environmental conditions, despite efforts to expand planted acreage. This decline in yield per acre exacerbates supply tightness, triggering price instability that affects the entire manufacturing chain. Consequently, the inability to guarantee consistent raw material availability at predictable rates continues to impede the market's broader developmental trajectory.
Market Trends
The rise of Premium Artisanal and Authentic Product Lines is fundamentally reshaping the market as consumers increasingly reject mass-produced, preservative-laden options in favor of fresh, clean-label varieties. This trend is defined by a demand for "freshly spun" hummus that uses high-quality, traceable ingredients and traditional production methods like cold-processing to preserve flavor integrity. Manufacturers are responding by scaling up artisanal operations to meet mainstream retail needs without compromising quality. As reported by FoodBev Media in a July 2025 article titled 'Hummus brand Little Sesame closes $8.5m Series A funding round,' the premium brand Little Sesame saw year-over-year growth exceeding 100%, accounting for 46% of the hummus category's total growth at Whole Foods Market.Simultaneously, the introduction of Exotic and Cross-Cultural Flavor Infusions is driving consumer engagement by diversifying taste profiles beyond classic savory norms. To combat flavor fatigue, brands are launching bold, globally inspired SKUs - such as Chimichurri, Falafel Style, or co-branded culinary infusions - that position hummus as a gourmet dip rather than a basic staple. This strategy of premiumization through unique ingredient partnerships is yielding significant financial returns. For instance, according to a March 2025 article in FoodNavigator-USA titled 'Ithaca Hummus & olive oil co Graza collaborate,' Ithaca Hummus is targeting $50 million in annual sales for 2025, supported by its expansion into innovative flavor collaborations and broader retail distribution.
Key Players Profiled in the Hummus Market
- Nestle SA
- Agrotech Foods Ltd.
- Cedars Mediterranean Foods Inc.
- Haliburton International Foods Inc.
- Bakkavor Group PLC
- Harvest Moon Foods
- Boar's Head Brand
- Hummus Goodness
- Damai International
- Lakeview Farms LLC
Report Scope
In this report, the Global Hummus Market has been segmented into the following categories:Hummus Market, by Flavor:
- Roasted Red Pepper
- Roasted Garlic White Bean
- Creamy Avocado
- Black Bean
- Smoky Sweet Potato
- Others
Hummus Market, by Packaging:
- Jars
- Bottles
- Cups
- Tubs
Hummus Market, by Distribution Channel:
- Online
- Offline
Hummus Market, by Region:
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Hummus Market.Available Customization
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Table of Contents
Companies Mentioned
The key players profiled in this Hummus market report include:- Nestle SA
- Agrotech Foods Ltd
- Cedars Mediterranean Foods Inc.
- Haliburton International Foods Inc.
- Bakkavor Group PLC
- Harvest Moon Foods
- Boar's Head Brand
- Hummus Goodness
- Damai International
- Lakeview Farms LLC
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 182 |
| Published | January 2026 |
| Forecast Period | 2025 - 2031 |
| Estimated Market Value ( USD | $ 4.65 Billion |
| Forecasted Market Value ( USD | $ 9.73 Billion |
| Compound Annual Growth Rate | 13.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |


