The Latin America, Middle East and Africa Digital Health For Obesity Market is expected to witness market growth of 24.6% CAGR during the forecast period (2025-2032).
The Brazil market dominated the LAMEA Digital Health For Obesity Market by country in 2024, thereby, achieving a market value of USD 5.95 billion by 2032. The Argentina market is showcasing a CAGR of 25.3% during 2025-2032. Additionally, the UAE market would register a CAGR of 23% during 2025-2032. The Brazil and Saudi Arabia led the LAMEA Digital Health For Obesity Market by Country with a market share of 24.1% and 15.5% in 2024.
The LAMEA digital health for obesity is changing fast due to increasing obesity rates, growing mobile penetration and public health initiatives. Nations like Brazil, South Africa, the UAE, and Saudi Arabia are combining tools like AI-backed tracing, mobile apps, and virtual coaching into healthcare sector. These initiatives are facilitated by state-private collaboration and culturally personalized platforms aligned with regional dietary habits, linguistic diversity, and cultural or religious norms.
Prominent market trends include adoption of mHealth in governmental campaigns, growing homebased digital solutions and rising obesity rates. Global Nutrition Report says, 42.9% of South African adult women and 18.2% of adult men are living with obesity. At the same time, diabetes is estimated to affect 14.3% of adult women and 11.3% of adult men. This rising prevalence of obesity in the region is leading to the higher adoption rates of digital solution in the regional healthcare system. Furthermore, the growing digital healthcare also supporting the growth of the market in the region. For instance, As per the International Trade Administration (ITA), Saudi Arabia is expected to be one of the fastest-growing digital health markets in the region. The government has allocated $1.5 billion for healthcare IT and digital transformation programs. Also, in March 2022, Saudi Arabia launched Seha Virtual Hospital, the largest e-health provider of its kind in the world and the first in the Middle East. All of these changes show that there is a growing digital ecosystem in LAMEA that focuses on scalable, culturally relevant care for obesity.
With a compound annual growth rate (CAGR) of 22.3% over the projection period, the Services Market, dominate the Brazil Digital Health For Obesity Market by Component in 2024 and would be a prominent market until 2032. From 2025 to 2032 The Hardware market is expected to witness a CAGR of 23.6% during 2025-2032.
Among various UAE Digital Health For Obesity Market by End-use; The Patients market achieved a market size of USD $966 Million in 2024 and is expected to grow at a CAGR of 22.3 % during the forecast period. The Other End-use market is predicted to experience a CAGR of 23.6% throughout the forecast period from (2025 - 2032).
The Brazil market dominated the LAMEA Digital Health For Obesity Market by country in 2024, thereby, achieving a market value of USD 5.95 billion by 2032. The Argentina market is showcasing a CAGR of 25.3% during 2025-2032. Additionally, the UAE market would register a CAGR of 23% during 2025-2032. The Brazil and Saudi Arabia led the LAMEA Digital Health For Obesity Market by Country with a market share of 24.1% and 15.5% in 2024.
The LAMEA digital health for obesity is changing fast due to increasing obesity rates, growing mobile penetration and public health initiatives. Nations like Brazil, South Africa, the UAE, and Saudi Arabia are combining tools like AI-backed tracing, mobile apps, and virtual coaching into healthcare sector. These initiatives are facilitated by state-private collaboration and culturally personalized platforms aligned with regional dietary habits, linguistic diversity, and cultural or religious norms.
Prominent market trends include adoption of mHealth in governmental campaigns, growing homebased digital solutions and rising obesity rates. Global Nutrition Report says, 42.9% of South African adult women and 18.2% of adult men are living with obesity. At the same time, diabetes is estimated to affect 14.3% of adult women and 11.3% of adult men. This rising prevalence of obesity in the region is leading to the higher adoption rates of digital solution in the regional healthcare system. Furthermore, the growing digital healthcare also supporting the growth of the market in the region. For instance, As per the International Trade Administration (ITA), Saudi Arabia is expected to be one of the fastest-growing digital health markets in the region. The government has allocated $1.5 billion for healthcare IT and digital transformation programs. Also, in March 2022, Saudi Arabia launched Seha Virtual Hospital, the largest e-health provider of its kind in the world and the first in the Middle East. All of these changes show that there is a growing digital ecosystem in LAMEA that focuses on scalable, culturally relevant care for obesity.
Component Outlook
Based on Component, the market is segmented into Services, Software, and Hardware.With a compound annual growth rate (CAGR) of 22.3% over the projection period, the Services Market, dominate the Brazil Digital Health For Obesity Market by Component in 2024 and would be a prominent market until 2032. From 2025 to 2032 The Hardware market is expected to witness a CAGR of 23.6% during 2025-2032.
End Use Outlook
Based on End-use, the market is segmented into Patients, Providers, Payers, and Other End-use.Among various UAE Digital Health For Obesity Market by End-use; The Patients market achieved a market size of USD $966 Million in 2024 and is expected to grow at a CAGR of 22.3 % during the forecast period. The Other End-use market is predicted to experience a CAGR of 23.6% throughout the forecast period from (2025 - 2032).
Country Outlook
Brazil is addressing its growing obesity crisis by integrating digital health tools into its Universal Health System (SUS), supported by the National Digital Health Strategy. Mobile apps, tele-nutrition, and wearable tech are increasingly used in both public clinics and employer wellness programs, with a focus on culturally tailored, holistic care. Government-private partnerships are expanding access beyond urban areas, while startups and global platforms adapt solutions to local needs. Challenges include uneven tech infrastructure, economic disparities, and data privacy concerns. Still, Brazil’s strong public health framework and rising digital engagement position it as a Latin American leader in digital obesity management.List of Key Companies Profiled
- Noom, Inc.
- WW International Inc.
- MyFitnessPal, Inc.
- Teladoc Health, Inc.
- Fitbit, Inc. (Google LLC)
- HealthifyMe Wellness Private Limited
- PlateJoy LLC
- Tempus AI, Inc.
- Welldoc, Inc.
- Sidekick Health ehf
Market Report Segmentation
By Component- Services
- Software
- Hardware
- Patients
- Providers
- Payers
- Other End-use
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 9. Competition Analysis - Global
Chapter 10. Value Chain Analysis of Digital Health For Obesity Market
Chapter 11. LAMEA Digital Health For Obesity Market by Component
Chapter 12. LAMEA Digital Health For Obesity Market by End-use
Chapter 13. LAMEA Digital Health For Obesity Market by Country
Chapter 14. Company Profiles
Companies Mentioned
- Noom, Inc.
- WW International Inc.
- MyFitnessPal, Inc.
- Teladoc Health, Inc.
- Fitbit, Inc. (Google LLC)
- HealthifyMe Wellness Private Limited
- PlateJoy LLC
- Tempus AI, Inc.
- Welldoc, Inc.
- Sidekick Health ehf