In Pursuit of the “Perfect Wash”: Laundry Automation - Ironing and Folding Systems

The automation of home laundry has sat in R&D technology pipelines for decades, usually as a “blue sky” ideal to strive for. IFA 2017 and CES 2018 both revealed new technologies as well as an interesting new process philosophy that serves to re-frame this topic. Automation across the laundry process is now seen as more feasible and inside a more realistic device footprint. A post-2020 full solution is in the works and its proliferation has become a calculation of when…not if.

The In Pursuit of the “Perfect Wash”: Laundry Automation - Ironing and Folding Systems global briefing offers an insight into to the size and shape of the Home Care market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within home care, analyses leading companies and brands and offers strategic analysis of major factors influencing the market - be they new product developments, packaging/ format /ingredients innovations, economic/lifestyle/environmental influences, distribution or retail pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;


• Pinpoint growth sectors and identify factors driving change;


• Understand the competitive environment, the market’s major players and leading brands;


• Use five-year forecasts to assess how the market is predicted to develop.