+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Emarketer - Market Research Reports

Our goal is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.

U.S. Ad Measurement Trends H1 2024: The Converged TV Market Drags Its Feet in Changing the Currency Regime - Product Thumbnail Image

U.S. Ad Measurement Trends H1 2024: The Converged TV Market Drags Its Feet in Changing the Currency Regime

  • Report
  • April 2024
  • United States
Brand Safety 2024: How to Protect Brands From AI Risks, CTV Ad Fraud, Misinformation, and Worse - Product Thumbnail Image

Brand Safety 2024: How to Protect Brands From AI Risks, CTV Ad Fraud, Misinformation, and Worse

  • Report
  • April 2024
  • Global
US OTT and Pay TV Viewership Forecast 2024: Amazon Prime Video Soars to the Top of the AVOD List, While Digital Pay TV Slows TV's Fall - Product Thumbnail Image

US OTT and Pay TV Viewership Forecast 2024: Amazon Prime Video Soars to the Top of the AVOD List, While Digital Pay TV Slows TV's Fall

  • Report
  • April 2024
  • United States
US Ad-Supported vs. Ad-Free Streaming Video Viewers 2024: Ads on Amazon Prime Video Shake Up Streaming, Netflix and Disney+ Viewers Shift to Ad Plans - Product Thumbnail Image

US Ad-Supported vs. Ad-Free Streaming Video Viewers 2024: Ads on Amazon Prime Video Shake Up Streaming, Netflix and Disney+ Viewers Shift to Ad Plans

  • Report
  • April 2024
  • United States
US Resale 2024: Online Resale Platforms Court High-Income Shoppers and Turn to AI Amid Slowing Growth - Product Thumbnail Image

US Resale 2024: Online Resale Platforms Court High-Income Shoppers and Turn to AI Amid Slowing Growth

  • Report
  • April 2024
  • United States
US Amazon Ecommerce Forecast 2024: The Ecommerce Giant Continues to Gain Market Share, but Faces New Threats From Temu and Others - Product Thumbnail Image

US Amazon Ecommerce Forecast 2024: The Ecommerce Giant Continues to Gain Market Share, but Faces New Threats From Temu and Others

  • Report
  • April 2024
  • United States
FAQ on the EU’s Digital Services Act and Digital Markets Act: Understanding These Key Pieces of Legislation - Product Thumbnail Image

FAQ on the EU’s Digital Services Act and Digital Markets Act: Understanding These Key Pieces of Legislation

  • Report
  • April 2024
  • Global
Non-Endemic Advertising Explainer 2024: What Should Brands and Retailers Know About the Trajectory of Non-Endemic Advertising in Retail Media? - Product Thumbnail Image

Non-Endemic Advertising Explainer 2024: What Should Brands and Retailers Know About the Trajectory of Non-Endemic Advertising in Retail Media?

  • Report
  • July 2024
  • 10 Pages
  • Global
What's the Skinny on vMVPDs?: How Digital Pay TV Will Disrupt Cord-Cutting - Product Thumbnail Image

What's the Skinny on vMVPDs?: How Digital Pay TV Will Disrupt Cord-Cutting

  • Report
  • January 2024
  • Global
How Can B2B Content Marketers Successfully Integrate GenAI? 6 Opportunities to Overcome the Challenges - Product Thumbnail Image

How Can B2B Content Marketers Successfully Integrate GenAI? 6 Opportunities to Overcome the Challenges

  • Report
  • January 2024
  • Global
US Digital Shoppers and Buyers 2024 - Product Thumbnail Image

US Digital Shoppers and Buyers 2024

  • Report
  • January 2024
  • United States
U.S. Shoppable Media Explainer 2024: Will the Success of Social Commerce Spread to Other Channels? - Product Thumbnail Image

U.S. Shoppable Media Explainer 2024: Will the Success of Social Commerce Spread to Other Channels?

  • Report
  • February 2024
  • United States
US Retail Ecommerce Returns 2024: How Retailers Can Deal With Rising Fraud and Gen Z Habits - Product Thumbnail Image

US Retail Ecommerce Returns 2024: How Retailers Can Deal With Rising Fraud and Gen Z Habits

  • Report
  • February 2024
  • United States
Worldwide Retail Media Ad Spending Forecast 2024 - Product Thumbnail Image

Worldwide Retail Media Ad Spending Forecast 2024

  • Report
  • February 2024
  • Global
Pix Explainer 2024: How Brazil’s Instant Payments System Is Revolutionizing Financial Services - Product Thumbnail Image

Pix Explainer 2024: How Brazil’s Instant Payments System Is Revolutionizing Financial Services

  • Report
  • February 2024
  • Global
The State of Gen Z Financial Health: Gen Zers Are in Denial About Their Finances - But Banks Can Help - Product Thumbnail Image

The State of Gen Z Financial Health: Gen Zers Are in Denial About Their Finances - But Banks Can Help

  • Report
  • February 2024
  • Global
US Political Content and Social Media 2024: Navigating an Election Year in the Age of AI-Generated Misinformation and a New Era of News - Product Thumbnail Image

US Political Content and Social Media 2024: Navigating an Election Year in the Age of AI-Generated Misinformation and a New Era of News

  • Report
  • February 2024
  • United States
Gen Z Social Search Habits: Redefining Search Across YouTube, TikTok and Instagram - Product Thumbnail Image

Gen Z Social Search Habits: Redefining Search Across YouTube, TikTok and Instagram

  • Report
  • February 2024
  • Global
US Physicians on Social Media: What Marketers Need to Know About How Doctors Engage on Social Platforms - Product Thumbnail Image

US Physicians on Social Media: What Marketers Need to Know About How Doctors Engage on Social Platforms

  • Report
  • February 2024
  • United States
US Political Ad Spending Forecast 2024 - Product Thumbnail Image

US Political Ad Spending Forecast 2024

  • Report
  • February 2024
  • United States
Loading Indicator