Content Marketing is a form of advertising and marketing that focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience. Content marketing is used to drive profitable customer action by delivering relevant content to the right people at the right time. Content marketing is used to build relationships with customers, increase brand awareness, and drive sales. Content marketing is often used in conjunction with other forms of advertising and marketing, such as search engine optimization, social media marketing, and email marketing. Content marketing companies include HubSpot, Contently, BuzzSumo, and CoSchedule. Other companies in the market include Kapost, NewsCred, and Skyword. Show Less Read more
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