The Home Fragrance market is a subset of the air freshener industry, which is focused on providing consumers with a variety of scented products to improve the smell of their homes. Home fragrances come in a variety of forms, including sprays, candles, diffusers, and reed diffusers. These products are designed to provide a pleasant scent to a room, and can be used to mask unpleasant odors. Home fragrances are often used to create a certain atmosphere in a room, such as a relaxing or romantic atmosphere. The home fragrance market is highly competitive, with a variety of companies offering a wide range of products. Companies in the market include Glade, Air Wick, Febreze, Yankee Candle, and Bath & Body Works. These companies offer a variety of scents, ranging from floral to fruity to woody. Additionally, many of these companies offer products that are designed to be used in specific rooms, such as bathrooms or kitchens. Show Less Read more
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