Risk Based Authentication (RBA) is a form of authentication used in IT security that is based on the risk associated with a user's identity. It is used to verify the identity of a user by assessing the risk associated with the user's credentials, such as their username, password, IP address, and other factors. RBA is designed to provide an additional layer of security to protect against unauthorized access to sensitive data. It can also be used to detect suspicious activity and alert administrators to potential threats. RBA is becoming increasingly popular as organizations look for ways to protect their data and systems from malicious actors. It is used in a variety of industries, including banking, healthcare, and government. Some companies in the Risk Based Authentication market include Auth0, Duo Security, Okta, Ping Identity, and SecureAuth. Show Less Read more
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