Europe Gluten-Free Bread Market Size, Share & Trends Analysis Report By Distribution Channel (Hypermarkets & Supermarkets, Convenience stores, Speciality stores, Online, and Other Distribution Channel), By Country and Growth Forecast, 2025 - 2032

The Europe Gluten-Free Bread Market is expected to witness market growth of 5.3% CAGR during the forecast period (2025-2032).

The Germany market dominated the Europe Gluten-Free Bread Market by country in 2024, and is expected to continue to be a dominant market till 2032; thereby, achieving a market value of $68.5 million by 2032. The UK market is registering a CAGR of 4.3% during 2025-2032. Additionally, the France market would witness a CAGR of 6.3% during 2025-2032.

In the health and wellness sector, gluten-free bread is a key product in meal plans tailored for individuals following gluten-free diets for various reasons, such as weight management, increased energy levels, or better digestive health. It is also a versatile food product in specialized diets such as paleo, keto, and low-carb.

In the retail sector, gluten-free bread has become an essential part of product portfolios for major grocery stores, supermarkets, and health food chains. Dedicated gluten-free sections in these stores have grown to accommodate a wide range of bread products, from classic loaves to gourmet options, catering to growing demand. Additionally, the foodservice industry, including restaurants, cafes, and hotels, has seen a rise in offering gluten-free options, driven by increased consumer requests for gluten-free alternatives in their meals. Fast-food chains also incorporate gluten-free bread into their menus, recognizing its importance as a part of the inclusive menu for individuals with dietary restrictions.

Poland is emerging as a significant contributor to Europe’s bakery segment. As the Government of Poland reports, the country is the 5th largest producer of bakery products in the EU, with one in every five food companies involved in bakery production. In 2022, this segment accounted for nearly 5% of the nation’s food production, signalling maturity and scale. This robust bakery sector provides an ideal platform for expanding gluten-free bread varieties, especially as Polish consumers become more health-aware and receptive to functional foods. Additionally, artisanal and industrial Polish bakeries increasingly adopt gluten-free formulations, creating a wider array of products and catering to domestic and EU export demand.

At a continental level, the growing awareness of gluten intolerance and celiac disease is significantly impacting consumer choices. According to the European Food Safety Authority, 0.7% of the EU population is affected by celiac disease, though this number is likely underestimated due to underdiagnosis. Data from Beyond Celiac reveals even higher prevalence rates in countries like Italy (1.6%) and Finland (1.99%), highlighting regional differences and the widespread need for gluten-free options. This growing awareness and better diagnostic tools and dietary education are compelling food producers and retailers to expand their gluten-free product lines. Bread, a staple in European diets, is a primary focus, leading to increased innovation in gluten-free baking across supermarkets, specialty stores, and online platforms. In conclusion, Germany’s exports, Poland’s bakery strength, and rising gluten awareness make Europe a high-potential market for gluten-free bread.

List of Key Companies Profiled

• Bob's Red Mill Natural Foods, Inc.
• The Hain Celestial Group, Inc.
• General Mills Inc.
• Kellogg Company
• Shipton Mill Ltd.
• Valeo SA
• The Kraft Heinz Company
• Europastry S.A.
• Schär AG / SPA
• Dawn Food Products, Inc.

Market Report Segmentation

By Distribution Channel

• Hypermarkets & Supermarkets
• Convenience stores
• Speciality stores
• Online
• Other Distribution Channel

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe