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Hummus Market - Global Forecast 2025-2032

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    Report

  • 182 Pages
  • October 2025
  • Region: Global
  • 360iResearch™
  • ID: 5666174
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The global hummus market is transforming rapidly as shifting consumer behaviors, nutritional awareness, and innovation in plant-based foods drive demand across diverse regions and end-use contexts.

Market Snapshot: Hummus Market

The Hummus Market grew from USD 4.56 billion in 2024 to USD 5.23 billion in 2025. It is expected to continue expanding at a CAGR of 14.81%, reaching USD 13.78 billion by 2032. This robust market growth highlights rising adoption of nutritious, plant-based spreads and ongoing culinary innovation in both established and emerging economies.

Scope & Segmentation

  • Product Types: Classic, Flavored (including Garlic, Roasted Red Pepper)
  • Sources: Conventional, Organic
  • Distribution Channels: Convenience Stores, Online Retailers (including Direct To Consumer and E-Commerce Platforms), Supermarkets & Hypermarkets
  • Packaging Formats: Bulk, Plastic Tub, Single Serve (Cup, Pouch)
  • End Use Applications: Food Service (Catering, Institutional, Restaurants), Household
  • Geographical Regions: Americas (North America—United States, Canada, Mexico; Latin America—Brazil, Argentina, Chile, Colombia, Peru), Europe, Middle East & Africa (Europe, Middle East, Africa), Asia-Pacific (China, India, Japan, Australia, South Korea, Indonesia, Thailand, Malaysia, Singapore, Taiwan)
  • Leading Companies: Sabra Dipping Company, L.P., Conagra Brands, Inc., Strauss Group Ltd., Cedar’s Mediterranean Foods, Inc., The Kraft Heinz Company, Atria Group Oyj

Key Takeaways for Decision-Makers

  • Hummus consumption is gaining traction as plant-based diets become mainstream, fostering product experimentation and menu integration worldwide.
  • Flavor innovation, including turmeric, beetroot, and spicy variants, is prompting manufacturers to invest in R&D and broaden portfolios to address evolving taste preferences.
  • Advancements in automation and production technologies are supporting enhanced quality assurance, faster fulfillment, and consistent supply amid fluctuating demand drivers.
  • Omnichannel distribution—spanning supermarkets, online direct-to-consumer, and food service—is reshaping how brands reach buyers and personalize experiences.
  • Sustainability, traceability, and secure sourcing partnerships are critical as health-conscious and eco-aware consumers increasingly influence procurement and packaging decisions.

Tariff Impact: US Chickpea Import Tariffs

Newly implemented United States tariffs on imported chickpeas in 2025 have created widespread shifts across procurement, cost structures, and supplier agreements. These trade developments are influencing raw material strategies, with manufacturers expanding domestic sourcing, pursuing long-term contracts, and adapting logistics to navigate geopolitical risk. Market resilience is demonstrated by stable consumer demand, while retailers and food service operators implement transparent cost-sharing and more agile inventory management.

Methodology & Data Sources

This report uses a combination of primary and secondary market research, including executive interviews, consumer surveys, and expert consultations. Data validation involved scenario analysis and cross-referencing supply-demand models, ensuring consistency between field insights, published literature, and industry reporting.

Why This Report Matters

  • Offers actionable segmentation for customized product and go-to-market strategies based on end-use and geography.
  • Equips leadership with scenario-based insights to manage trade impacts, supply chain risks, and consumer-driven change.
  • Supports evidence-based decisions on innovation, sustainability, and regional market expansion.

Conclusion

This in-depth analysis equips industry leaders to adapt to evolving consumer expectations, regulatory shifts, and innovation trends. Strategic alignment and operational excellence remain essential to capturing growth opportunities and sustaining competitive differentiation in the fast-evolving hummus market.

 

Additional Product Information:

  • Purchase of this report includes 1 year online access with quarterly updates.
  • This report can be updated on request. Please contact our Customer Experience team using the Ask a Question widget on our website.

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Surge in functional ingredient integration in hummus formulations for gut health and immune support
5.2. Growing prevalence of global flavor fusions such as spicy harissa and avocado swirl hummus to entice adventurous consumers
5.3. Rise of premium cold-pressed and artisanal hummus offerings positioned as gourmet meal solutions for millennials and Gen Z
5.4. Increased adoption of sustainable packaging materials and eco-friendly initiatives by leading hummus brands in retail
5.5. Expansion of hummus-based ready to eat snack lines leveraging high protein content for on the go consumers
5.6. Emergence of hybrid dip category combining hummus with queso blanco to target indulgent flavor-seeking snackers
5.7. Integration of personalized nutrition platforms recommending customized hummus varieties based on real-time consumer health data
5.8. Growth in direct to consumer subscription services offering curated hummus and dip assortments for urban convenience shoppers
6. Cumulative Impact of United States Tariffs 2025
7. Cumulative Impact of Artificial Intelligence 2025
8. Hummus Market, by Product Type
8.1. Classic
8.2. Flavored
8.2.1. Garlic
8.2.2. Roasted Red Pepper
9. Hummus Market, by Source
9.1. Conventional
9.2. Organic
10. Hummus Market, by Distribution Channel
10.1. Convenience Stores
10.2. Online Retailers
10.2.1. Direct To Consumer
10.2.2. E-Commerce Platforms
10.3. Supermarkets & Hypermarkets
11. Hummus Market, by Packaging
11.1. Bulk
11.2. Plastic Tub
11.3. Single Serve
11.3.1. Cup
11.3.2. Pouch
12. Hummus Market, by End Use
12.1. Food Service
12.1.1. Catering
12.1.2. Institutional
12.1.3. Restaurants
12.2. Household
13. Hummus Market, by Region
13.1. Americas
13.1.1. North America
13.1.2. Latin America
13.2. Europe, Middle East & Africa
13.2.1. Europe
13.2.2. Middle East
13.2.3. Africa
13.3. Asia-Pacific
14. Hummus Market, by Group
14.1. ASEAN
14.2. GCC
14.3. European Union
14.4. BRICS
14.5. G7
14.6. NATO
15. Hummus Market, by Country
15.1. United States
15.2. Canada
15.3. Mexico
15.4. Brazil
15.5. United Kingdom
15.6. Germany
15.7. France
15.8. Russia
15.9. Italy
15.10. Spain
15.11. China
15.12. India
15.13. Japan
15.14. Australia
15.15. South Korea
16. Competitive Landscape
16.1. Market Share Analysis, 2024
16.2. FPNV Positioning Matrix, 2024
16.3. Competitive Analysis
16.3.1. Sabra Dipping Company, L.P.
16.3.2. Conagra Brands, Inc.
16.3.3. Strauss Group Ltd.
16.3.4. Cedar’s Mediterranean Foods, Inc.
16.3.5. The Kraft Heinz Company
16.3.6. Atria Group Oyj

Companies Mentioned

The companies profiled in this Hummus market report include:
  • Sabra Dipping Company, L.P.
  • Conagra Brands, Inc.
  • Strauss Group Ltd.
  • Cedar’s Mediterranean Foods, Inc.
  • The Kraft Heinz Company
  • Atria Group Oyj

Table Information