The Australia Media and Entertainment Market was valued at AUD 58.63 Billion in 2025, and is projected to reach AUD 91.75 Billion by 2034, rising at a CAGR of 4.58%.
Based on type, the Australia media and entertainment market share is driven by streaming media.
The Australia media and entertainment market is experiencing growth due to streaming media. There has been a significant change in consumer behaviour toward digital media, resulting in a rising preference for streaming services over other media types. This shift offers a diverse array of streaming options across various genres to meet the specific tastes of digital media users. OTT streaming platforms offer accessibility and convenience allowing individuals to access to wide variety of content anywhere, anytime, without any limitations of traditional broadcast schedules which fuels growth in the Australia media and entertainment industry.
According to the Australian Bureau of Statistics (ABS), the contribution of the Information, Media, and Telecommunications industry to digital activity in the Australian economy has been estimated to be 31.1% in 2021-22.
The significant growth and developments in consumer preferences for digital media platforms and streaming services have been stimulating the Australia media and entertainment market development. From traditional broadcast schedules to interactive gaming, virtual reality and e-sports, music streaming to live streaming has been quickly changing the industry.
As per the Australian Bureau of Statistics, the value of total digital activity in the Australian economy increased by 8.6% in 2021-22.
Based on type, the Australia media and entertainment market share is driven by streaming media.
The Australia media and entertainment market is experiencing growth due to streaming media. There has been a significant change in consumer behaviour toward digital media, resulting in a rising preference for streaming services over other media types. This shift offers a diverse array of streaming options across various genres to meet the specific tastes of digital media users. OTT streaming platforms offer accessibility and convenience allowing individuals to access to wide variety of content anywhere, anytime, without any limitations of traditional broadcast schedules which fuels growth in the Australia media and entertainment industry.
According to the Australian Bureau of Statistics (ABS), the contribution of the Information, Media, and Telecommunications industry to digital activity in the Australian economy has been estimated to be 31.1% in 2021-22.
The significant growth and developments in consumer preferences for digital media platforms and streaming services have been stimulating the Australia media and entertainment market development. From traditional broadcast schedules to interactive gaming, virtual reality and e-sports, music streaming to live streaming has been quickly changing the industry.
As per the Australian Bureau of Statistics, the value of total digital activity in the Australian economy increased by 8.6% in 2021-22.
This report offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
- Print Media
- Newspaper
- Magazines
- Banner, Leaflets and Flyers
- Others
- Digital Media
- Television
- Music and Radio
- Electronic Signage
- Mobile Advertising
- Podcasts
- Others
- Streaming Media
- OTT Streaming
- Live Streaming
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
Australia Media and Entertainment Market Share
Digital media has profoundly impacted the media and entertainment market by revolutionising content creation, distribution, and consumption. Digital platforms enable creators to reach global audiences instantly, allowing niche or independent creators to thrive. Streaming services have transformed how consumers access content, offering on-demand viewing across devices without traditional broadcast schedules. Social media has become integral for promotion, audience engagement, and real-time feedback, shaping content trends and viewer preferences.Leading Companies in the Australia Media and Entertainment Market
The growth of the media and entertainment market is fuelled by increasing changes in consumer preferences and the growing use of digital media and streaming services.- News Pty Limited
- Warner Bros. Entertainment Inc.
- The Walt Disney Company
- FetchTV Pty Ltd.
- Nine Entertainment Co. Pty Limited
- Australian Broadcasting Corporation
- Seven West Media Limited
- Others
Table of Contents
1 Preface2 Report Coverage - Key Segmentation and Scope4 Key Assumptions6 Market Snapshot7 Opportunities and Challenges in the Market14 Key Trends and Developments in the Market
3 Report Description
5 Executive Summary
8 Asia-Pacific Media and Entertainment Market Overview
9 Australia Media and Entertainment Market Overview
10 Australia Media and Entertainment Market by Type
11 Australia Media and Entertainment Market by Region
12 Market Dynamics
13 Competitive Landscape
Companies Mentioned
- News Pty Limited
- Warner Bros. Entertainment Inc.
- The Walt Disney Company
- FetchTV Pty Ltd.
- Nine Entertainment Co. Pty Limited
- Australian Broadcasting Corporation
- Seven West Media Limited
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 118 |
| Published | October 2025 |
| Forecast Period | 2025 - 2034 |
| Estimated Market Value ( AUD | $ 58.63 Billion |
| Forecasted Market Value ( AUD | $ 91.75 Billion |
| Compound Annual Growth Rate | 4.5% |
| Regions Covered | Australia |
| No. of Companies Mentioned | 7 |
