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Advertising Video on Demand (AVOD) is a type of Video on Demand (VOD) service that allows users to watch content for free, supported by advertising. AVOD services are typically supported by ads that are inserted into the content, such as pre-rolls, mid-rolls, and post-rolls. Ads can also be targeted to specific audiences, allowing for more effective campaigns. AVOD services are often used by content creators to monetize their content, as well as by advertisers to reach their target audiences.
AVOD services are becoming increasingly popular, as they provide a cost-effective way for content creators to monetize their content and for advertisers to reach their target audiences. AVOD services are also becoming more accessible, as they are available on a variety of platforms, including mobile devices, smart TVs, and streaming services.
Some companies in the AVOD market include Hulu, YouTube, Tubi, Pluto TV, and Crackle. Show Less Read more
