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The breakfast cereal market is a highly competitive industry, with a wide variety of products available to consumers. Cereals are typically made from grains such as wheat, oats, corn, and rice, and are often fortified with vitamins and minerals. They are usually served with milk, yogurt, or fruit, and can be eaten as a snack or as part of a larger meal.
Breakfast cereals are typically marketed to children, with many brands featuring cartoon characters or other kid-friendly themes. They are also marketed to adults, with many brands offering healthier options such as whole grain cereals and cereals with added fiber.
In recent years, the breakfast cereal market has seen an increase in the number of organic and gluten-free options available. Many brands are also offering cereals with added protein, as well as cereals that are free from artificial colors and flavors.
Some of the major companies in the breakfast cereal market include Kellogg's, General Mills, Post, Quaker, and Nestle. Other companies include Kashi, Nature's Path, and Bob's Red Mill. Show Less Read more