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The Licensed Toy market is a subset of the larger toy industry, focusing on toys that are based on popular characters or franchises. These toys are often based on movies, television shows, video games, comic books, and other forms of media. Licensed toys are typically produced by companies that have obtained the rights to use the characters or franchises from the original creators. These toys are often highly sought after by collectors and fans of the original media.
The Licensed Toy market is a competitive one, with many companies vying for the rights to produce toys based on popular characters and franchises. Some of the major players in the market include Hasbro, Mattel, Jakks Pacific, Bandai, and Spin Master. These companies produce a wide variety of toys, ranging from action figures to plush dolls. Show Less Read more