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Artificial Intelligence In Marketing Global Market Report 2022

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    Report

  • 175 Pages
  • September 2022
  • Region: Global
  • The Business Research Company
  • ID: 5652797
Major players in the artificial intelligence in marketing market are IBM, Salesforce, Amazon, Facebook, Oracle, Microsoft, NVIDIA, GumGum, Heuritech, Alphabet, Baidu, NetBase, Appier, QuantCast and Dstillery.

The global artificial intelligence in marketing market is expected to grow from $13.51 billion in 2021 to $17.46 billion in 2022 at a compound annual growth rate (CAGR) of 29.25%. The artificial intelligence in marketing market is expected to grow to $48.91 billion in 2026 at a compound annual growth rate (CAGR) of 29.38%.

The artificial Intelligence in marketing market consists of the sale of artificial Intelligence solutions in marketing by entities (organizations, sole traders, and partnerships) that refers to obtaining and evaluating consumer data for making marketing decisions on behalf of an algorithm or machine learning engines. Artificial intelligence (AI) marketing helps in making automated judgments that are based on data gathering, analysis, and further observations of the data from the audience or economic patterns that may influence marketing efforts. AI systems learn how to engage with consumers based on data and customer profiles effectively, then give them personalized messages at the perfect moment without marketing staff intervention, guaranteeing optimal productivity.

The main types of technologies used in artificial intelligence in marketing are machine learning, context-aware computing, natural language processing and computer vision. The machine learning solutions in marketing refers to a computer programme can learn and adapt to new data without human involvement. Machine learning is a type of artificial intelligence (AI) that helps in maintaining built-in algorithms of a computer's up to date. These technologies are offered through hardware, software and services and deployed through cloud or on-premises. Artificial intelligence in marketing have applications in social media advertising, search advertising, dynamic pricing, virtual assistant, content curation, sales and marketing automation, analytics platform, others.

APAC was the largest region in the artificial intelligence in marketing market in 2021. The regions covered in the artificial intelligence in marketing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The artificial intelligence in marketing market research report is one of a series of new reports that provides artificial intelligence in marketing market statistics, including artificial intelligence in marketing industry global market size, regional shares, competitors with an artificial intelligence in marketing market share, detailed artificial intelligence in marketing market segments, market trends and opportunities, and any further data you may need to thrive in the artificial intelligence in marketing industry. This artificial intelligence in marketing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The increasing adoption of virtual assistants is expected to drive the artificial intelligence in marketing market. Virtual assistants are services over the internet or dedicated network with delivery on demand. Due to the pandemic and lockdowns, small and medium-scale enterprises are increasingly focusing on streamlining their business models by adopting virtual assistants. For instance, in April 2022, ThriveMyWay publisehd an article which states that chatbot ecommerce transactions is projected to hit $112 billion by 2023. Conversational technologies such as virtual agents and chatbots can help businesses save up to 30% on customer support costs. Hence, the increasing adoption of virtual assistants will increase the demand for artificial intelligence in the marketing market.

The advancement of technologies is seen as an emerging trend in artificial intelligence (AI) in marketing market. Software companies are bringing new advanced technology for automated and integrated business models. In October 2020, IBM planned to provide its IBM Watson, an AI for business toolset to industry leaders and make it available across the advertising ecosystem. Altering existing business practices can provide firms with improved AI capabilities in language, automation, and trust.

In March 2022, Zoomd Technologies Ltd., an Israel-based company marketing tech company announced the acquisition of Albert Technologies Ltd., for an undisclosed amount. Through this deal, Zoomd aims to expand its products onto a Self-Service and SaaS business model using Albert’s expertise in artificial intelligence (AI) and add Fortune 500 customers that will now be able to use Zoomd products and services. Albert Technologies Ltd. is a US-based company offering artificial intelligence marketing solution.

The countries covered in the artificial intelligence in marketing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA.



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Frequently Asked Questions about the Global Artificial Intelligence in Market

What is the estimated value of the Global Artificial Intelligence in Market?

The Global Artificial Intelligence in Market was estimated to be valued at $17.46 billion in 2022.

What is the growth rate of the Global Artificial Intelligence in Market?

The growth rate of the Global Artificial Intelligence in Market is 29.4%, with an estimated value of $48.91 billion by 2026.

What is the forecasted size of the Global Artificial Intelligence in Market?

The Global Artificial Intelligence in Market is estimated to be worth $48.91 billion by 2026.

Who are the key companies in the Global Artificial Intelligence in Market?

Key companies in the Global Artificial Intelligence in Market include IBM, Salesforce, Amazon and Oracle.

Table of Contents

1. Executive Summary2. Artificial Intelligence In Marketing Market Characteristics3. Artificial Intelligence In Marketing Market Trends And Strategies4. Impact Of COVID-19 On Artificial Intelligence In Marketing
5. Artificial Intelligence In Marketing Market Size And Growth
5.1. Global Artificial Intelligence In Marketing Historic Market, 2016-2021, $ Billion
5.1.1. Drivers Of The Market
5.1.2. Restraints On The Market
5.2. Global Artificial Intelligence In Marketing Forecast Market, 2021-2026F, 2031F, $ Billion
5.2.1. Drivers Of The Market
5.2.2. Restraints On the Market
6. Artificial Intelligence In Marketing Market Segmentation
6.1. Global Artificial Intelligence In Marketing Market, Segmentation By Offering, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Hardware
  • Software
  • Services
6.2. Global Artificial Intelligence In Marketing Market, Segmentation By Deployment Type, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Cloud
  • On-Premises
6.3. Global Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Machine Learning
  • Context-Aware Computing
  • Natural Language Processing
  • Computer Vision
6.4. Global Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Social Media Advertising
  • Search Advertising
  • Dynamic Pricing
  • Virtual Assistant
  • Content Curation
  • Sales And Marketing Automation
  • Analytics Platform
  • Others
7. Artificial Intelligence In Marketing Market Regional And Country Analysis
7.1. Global Artificial Intelligence In Marketing Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
7.2. Global Artificial Intelligence In Marketing Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8. Asia-Pacific Artificial Intelligence In Marketing Market
8.1. Asia-Pacific Artificial Intelligence In Marketing Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8.3. Asia-Pacific Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
9. China Artificial Intelligence In Marketing Market
9.1. China Artificial Intelligence In Marketing Market Overview
9.2. China Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
9.3. China Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
10. India Artificial Intelligence In Marketing Market
10.1. India Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
10.2. India Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11. Japan Artificial Intelligence In Marketing Market
11.1. Japan Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11.2. Japan Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12. Australia Artificial Intelligence In Marketing Market
12.1. Australia Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12.2. Australia Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13. Indonesia Artificial Intelligence In Marketing Market
13.1. Indonesia Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13.2. Indonesia Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14. South Korea Artificial Intelligence In Marketing Market
14.1. South Korea Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14.2. South Korea Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15. Western Europe Artificial Intelligence In Marketing Market
15.1. Western Europe Artificial Intelligence In Marketing Market Overview
15.2. Western Europe Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15.3. Western Europe Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16. UK Artificial Intelligence In Marketing Market
16.1. UK Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16.2. UK Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17. Germany Artificial Intelligence In Marketing Market
17.1. Germany Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17.2. Germany Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18. France Artificial Intelligence In Marketing Market
18.1. France Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18.2. France Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19. Eastern Europe Artificial Intelligence In Marketing Market
19.1. Eastern Europe Artificial Intelligence In Marketing Market Overview
19.2. Eastern Europe Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19.3. Eastern Europe Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20. Russia Artificial Intelligence In Marketing Market
20.1. Russia Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20.2. Russia Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21. North America Artificial Intelligence In Marketing Market
21.1. North America Artificial Intelligence In Marketing Market Overview
21.2. North America Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21.3. North America Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22. USA Artificial Intelligence In Marketing Market
22.1. USA Artificial Intelligence In Marketing Market Overview
22.2. USA Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22.3. USA Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23. South America Artificial Intelligence In Marketing Market
23.1. South America Artificial Intelligence In Marketing Market Overview
23.2. South America Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23.3. South America Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24. Brazil Artificial Intelligence In Marketing Market
24.1. Brazil Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24.2. Brazil Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25. Middle East Artificial Intelligence In Marketing Market
25.1. Middle East Artificial Intelligence In Marketing Market Overview
25.2. Middle East Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25.3. Middle East Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26. Africa Artificial Intelligence In Marketing Market
26.1. Africa Artificial Intelligence In Marketing Market Overview
26.2. Africa Artificial Intelligence In Marketing Market, Segmentation By Technology, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26.3. Africa Artificial Intelligence In Marketing Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
27. Artificial Intelligence In Marketing Market Competitive Landscape And Company Profiles
27.1. Artificial Intelligence In Marketing Market Competitive Landscape
27.2. Artificial Intelligence In Marketing Market Company Profiles
27.2.1. IBM
27.2.1.1. Overview
27.2.1.2. Products and Services
27.2.1.3. Strategy
27.2.1.4. Financial Performance
27.2.2. Salesforce
27.2.2.1. Overview
27.2.2.2. Products and Services
27.2.2.3. Strategy
27.2.2.4. Financial Performance
27.2.3. Amazon
27.2.3.1. Overview
27.2.3.2. Products and Services
27.2.3.3. Strategy
27.2.3.4. Financial Performance
27.2.4. Facebook
27.2.4.1. Overview
27.2.4.2. Products and Services
27.2.4.3. Strategy
27.2.4.4. Financial Performance
27.2.5. Oracle
27.2.5.1. Overview
27.2.5.2. Products and Services
27.2.5.3. Strategy
27.2.5.4. Financial Performance
28. Key Mergers And Acquisitions In The Artificial Intelligence In Marketing Market29. Artificial Intelligence In Marketing Market Future Outlook and Potential Analysis
30. Appendix
30.1. Abbreviations
30.2. Currencies
30.3. Research Inquiries
30.4. About the Publisher
30.5. Copyright And Disclaimer

Executive Summary

Artificial Intelligence In Marketing Global Market Report 2022 provides the strategists, marketers and senior management with the critical information they need to assess the global artificial intelligence in marketing market.

This report focuses on artificial intelligence in marketing market which is experiencing strong growth. The report gives a guide to the artificial intelligence in marketing market which will be shaping and changing our lives over the next ten years and beyond, including the markets response to the challenge of the global pandemic.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 12+ geographies.
  • Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market research findings.
  • Benchmark performance against key competitors.
  • Utilize the relationships between key data sets for superior strategizing.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis

Description:

Where is the largest and fastest growing market for the artificial intelligence in marketing? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Artificial Intelligence In Marketing market global report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider artificial intelligence in marketing market, and compares it with other markets.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, the influence of the COVID-19 virus and forecasting its growth.
  • Market segmentations break down market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
  • The artificial intelligence in marketing market section of the report gives context. It compares the artificial intelligence in marketing market with other segments of the artificial intelligence in marketing market by size and growth, historic and forecast. It analyses GDP proportion, expenditure per capita, artificial intelligence in marketing indicators comparison.

Scope

Markets Covered:

1) By Technology: Machine Learning; Context-Aware Computing; Natural Language Processing; Computer Vision
2) By Offering: Hardware; Software; Services
3) By Deployment Type: Cloud; On Premises
4) By Application: Social Media Advertising; Search Advertising; Dynamic Pricing; Virtual Assistant; Content Curation; Sales And Marketing Automation; Analytics Platform; Others

Companies Mentioned: IBM; Salesforce; Amazon; Facebook; Oracle

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Companies Mentioned

A selection of companies mentioned in this report includes:

  • IBM
  • Salesforce
  • Amazon
  • Facebook
  • Oracle

Methodology

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