All-Purpose Shortening is the fastest growing segment, North America is the largest regional market
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Key Market Drivers
The increasing demand for processed and convenience foods is a major catalyst for the global shortenings market. Fast-paced lifestyles and on-the-go consumption trends have elevated the need for food products that offer quick preparation and longer shelf life. Shortenings play a vital role in these items by providing essential textural qualities, mouthfeel, and product stability in applications such as packaged snacks, ready meals, and premade doughs. According to the NACS 2023 State of the Industry Report, prepared foods in convenience stores saw a 12.2 percent year-over-year increase, illustrating strong reliance on shortening-based formulations.The expanding bakery and confectionery sectors further bolster market growth, as shortenings are essential for creating desired textures in pastries, cakes, and confectionery coatings. Continued innovation in flavors and formats within these industries drives demand for specialized shortening solutions. According to the National Confectioners Association’s 2025 State of Treating report, U.S. confectionery sales surpassed $54 billion in 2024. Additionally, raw materials continue to show strong global activity; the USDA Foreign Agricultural Service reported global palm oil production reaching 77.05 billion metric tons in 2023.
Key Market Challenges
The fluctuating prices of raw materials, particularly vegetable oils, significantly impede the global shortenings market by creating unpredictable production costs. This volatility complicates forecasting and pricing strategies for manufacturers. When input costs rise, companies face reduced profitability if they absorb the increases or risk reduced demand if they adjust product prices. Such instability discourages investment in new capacity or innovation. For instance, the Malaysian Palm Oil Council reported that average crude palm oil prices rose by 9.7% to RM4,179.50 per tonne in 2024, up from RM3,809.50 in 2023. These substantial increases in a key ingredient directly elevate operational expenses and weaken competitive pricing, constraining market growth.Key Market Trends
The shift toward trans-fat-free formulations is a major trend in the global shortenings market, driven by rising health consciousness and stricter regulations. Manufacturers are reformulating products to eliminate industrially produced trans fats. According to the World Health Organization’s June 2024 report, 53 countries had implemented best-practice policies on industrial trans-fat elimination by the end of 2023, covering 46% of the global population.Industry leaders are responding; Cargill announced in May 2025 that its entire edible oils portfolio met WHO standards as of January 1, 2024. Innovations in fat structuring and emulsification technologies also shape the market, enabling improvements in plasticity, aeration, and mouthfeel while enhancing nutritional profiles. The American Oil Chemists’ Society (AOCS) will spotlight these advancements at its 2025 Annual Meeting & Expo, emphasizing precise fat crystallization control. Partnerships reinforce this progress: in March 2023, Cargill and Cubiq Foods entered a co-development and commercialization agreement for Cubiq's advanced fat technologies to create healthier and higher-performing food formulations.
Key Market Players Profiled:
- Cargill Incorporated
- Conagra Brands Inc.
- Bunge Global SA
- Wilmar International Limited
- The Archer Daniels Midland Company
- International Foodstuff Company Holdings Limited
- Ventura Foods LLC
- AAK AB
- Manildra Group
- Associated British Foods PLC
Report Scope:
In this report, the Global Shortenings Market has been segmented into the following categories:By Source:
- Vegetable Shortenings
- Animal Shortenings
By Key Ingredient:
- Oil
- Lard
- Tallow
- Butter
- Others
By Application:
- Bakery Products
- Confectionery Products
- Snacks & Savory Products
- Others
By Variant:
- Liquid Shortening
- Solid Shortening
- All-Purpose Shortening
- Cake/Icing Shortening
- Others
By Region:
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Shortenings Market.Available Customizations:
With the given market data, the publisher offers customizations according to a company's specific needs. The following customization options are available for the report.Company Information
- Detailed analysis and profiling of additional market players (up to five).
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Table of Contents
Companies Mentioned
The companies profiled in this Shortenings market report include:- Cargill Incorporated
- Conagra Brands Inc.
- Bunge Global SA
- Wilmar International Limited
- The Archer Daniels Midland Company
- International Foodstuff Company Holdings Limited
- Ventura Foods LLC
- AAK AB
- Manildra Group
- Associated British Foods PLC
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 180 |
| Published | November 2025 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 4.87 Billion |
| Forecasted Market Value ( USD | $ 6.23 Billion |
| Compound Annual Growth Rate | 4.1% |
| Regions Covered | Global |
| No. of Companies Mentioned | 11 |


